AGM - Marketing Analytics

Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.

We're proud to be an equal opportunity employer. At VIL, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected and empowered to reach their potential and contribute their best.

VIL's goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our Values of Passion, Boldness, Trust, Speed and Digital. Consequently, our recruiting efforts are directed towards attracting and retaining best and brightest talents. Our endeavour is to be First Choice for prospective employees.

VIL ensures equal employment opportunity without discrimination or harassment based on race, colour, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law.

VIL is an equal opportunity employer committed to diversifying its workforce.

Role

AGM- Marketing Analytics

Job Level/ Designation

M2

Function / Department

Marketing

Location

Indore

Job Purpose

Job Context: The job revolves around the basic need of a business unit to put its business objectives to action. The BI resource is responsible for seamless co-ordination between various functions to ensure that objectives are consistently met. The BI resource is also responsible for maintaining a consistent vigil on the pressing business issues/concerns of a business unit so that they can be effectively monitored and controlled. Major Challenges: 1. To convince different stakeholders in a decision of the larger business objective behind the decision. 2. Reporting directly to the head of the business unit, the BI resource also needs to be extremely comfortable with data interpretation & market intelligence with a simple but insightful manner of presenting observations. 3. To involve in multiple projects/initiatives that are multi-functional in nature.

Key Result Areas/Accountabilities

• Monitor and analyze the KPIs and provide strategic insights : To update the Marketing Head of the changing business trends by business performance reporting by preparation and circulate relevant reports like Customer Market Share, Revenue Market Share & per site traffic report as per the schedule given. 2. To monitor and analyze the KPIs and provide insights to the Marketing head and other CMT members and to provide critical recommendations leading to implementation by year end.
• Decision Support in Strategy Formulation : To provide required support and play active role in strategy formulation across functions in Implementation of business decision, and in the budgeting exercise. 2. To provide regular and effective suggestions for reducing LUT% across Marketing

Core Competencies, Knowledge, Experience

Data Analytics

Analytical Thinking

SQL

Ability to deal with large sets of data

Communication skills & presentation skills

Stakeholder management

Ability to manage Cross functional teams

Must Have Technical / Professional Qualifications

• Essential : SQLAccess, Excel
• Desired :
• work ex: 4 to 5 years
• Industry: Telco, FMCG, BFSI, Consulting

Vodafone Idea Limited (formerly Idea Cellular Limited)

An Aditya Birla Group & Vodafone partnership