Freelance Paid Media Specialist

A company is looking for a Freelance Paid Media (Paid Search & Paid Social Expert).

Key Responsibilities

Execute and optimize paid media campaigns across search and social channels for North American markets

Conduct A / B testing for ad creatives, landing pages, and targeting strategies to improve performance

Monitor and report on campaign performance, providing actionable insights for budget and targeting optimization

Required Qualifications

Proven experience managing paid campaigns across Google Ads and Meta Ads

Strong background in running paid media campaigns for e-commerce businesses

Ability to track, analyze, and optimize based on key metrics such as CPA and CTR

Goal-oriented with a focus on achieving performance targets and maximizing ROI

Located in the Pacific Time Zone for team collaboration