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Paid Media Specialist, Google Ads

Tenaquip Ltd.
Full Timemid
Baie-D'Urfe, Quebec, CAPosted 12 days ago

Role Overview

Tenaquip Ltd. is hiring a mid-level Paid Media Specialist, Google Ads. This is a full-time role in Baie-D'Urfe. posted last week. Full responsibilities, required qualifications, and the apply link are listed in the description below.

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B2BSEOGoogle AdsROIORPaidMediaSpecialist

Job description

Job purpose: The Paid Media Specialist is responsible for driving profitable online growth through the strategy, execution, and optimization of high-impact digital advertising campaigns. This role focuses on high-intent acquisition channels, with particular emphasis on Google Ads and on-site conversion performance, using a data-driven approach to increase qualified traffic, improve conversion rates, and enhance data quality. Through continuous testing, analysis, and performance optimization, the role plays a critical part in maximizing ROI and supporting broader business growth.

Responsibilities

  • Lead the end-to-end management of the Google Ads account, including campaign strategy, structure, bidding, and ongoing optimization across Performance Max, Search, Shopping, Display, and YouTube
  • Implement and manage value-based bidding strategies and enhanced conversion tracking to align campaign performance with revenue outcomes
  • Lead optimization of product feeds within Google Merchant Center, including title enhancements, image quality improvements, UPC accuracy, and product grouping
  • Partner with SEO and web teams to ensure alignment between paid campaigns and landing pages, and to support ongoing conversion rate optimization initiatives
  • Integrate and leverage competitive pricing insights (e.g., PriceShape) to inform bidding strategies and campaign performance
  • Develop and execute campaign strategies focused on our Preferred Brands to strengthen visibility, competitiveness, and overall digital performance
  • Build and deliver regular performance reports, providing clear insights and actionable recommendations to stakeholders
  • Conduct ongoing search term analysis, maintain and refine negative keyword lists, and optimize audience targeting and segmentation

Qualifications

  • Bachelor’s degree in marketing, Communications, Digital Media, Business Administration, or a related field.
  • 3–5+ years managing Google Ads accounts with $1M+ annual spend
  • Strong experience with Performance Max, Shopping, and Search campaigns
  • Hands-on experience with Google Merchant Center and product feed management
  • Google Ads certification (an asset)
  • B2B ecommerce or industrial/distribution experience (an asset)

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About Tenaquip Ltd.

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Tenaquip Ltd.

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Frequently Asked Questions

How do I apply for the Paid Media Specialist, Google Ads position at Tenaquip Ltd.?

Use the Apply button above to submit your application directly to Tenaquip Ltd.. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.

Where is the Paid Media Specialist, Google Ads position at Tenaquip Ltd. located?

This position is based in Baie-D'Urfe. Tenaquip Ltd. has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.

What does a Paid Media Specialist, Google Ads at Tenaquip Ltd. earn?

Tenaquip Ltd. has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.

When was the Paid Media Specialist, Google Ads role at Tenaquip Ltd. posted?

This role was posted on July 4, 2026 (12 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.

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