What You’ll Do

Product Strategy & Roadmap

• Define, own, and manage the product roadmap aligned to product and enterprise strategies.
• Independently execute the product management process end-to-end, from ideation through launch and post-launch iteration.
• Map product KPIs to enterprise Objectives and Key Results (OKRs), prioritizing initiatives that deliver the highest customer and business value.
• Own near-term and mid-term roadmap planning, ensuring focus on the most impactful capabilities.

Customer, Market & Innovation

• Conduct market research, customer discovery, and competitive analysis to identify customer needs, trends, and opportunities.
• Use quantitative and qualitative data to inform product vision, roadmap decisions, and prioritization.
• Identify areas of innovation and run experiments to validate ideas and increase customer value.

Delivery & Execution

• Partner closely with engineering, design, marketing, analytics, and other stakeholders to deliver product capabilities.
• Facilitate scope, design, and requirements discussions with cross-functional teams to drive alignment and execution.
• Define and maintain product documentation, including requirements, user stories, and specifications.
• Work within established product development lifecycles (Agile, Scrum, or Waterfall) to deliver high-quality releases.

Performance & Optimization

• Monitor and analyze product performance, including user engagement, adoption, and revenue.
• Define, track, and report on key performance metrics to measure product success.
• Run post-launch reviews and ensure learnings and customer feedback are incorporated into future iterations.
• Manage day-to-day product operations, including release coordination, status reporting, and product demonstrations.

Job Requirements:

• Bachelor’s degree in business, Engineering, or a related field with 6+ years of product management (or related) experience,
  OR 8+ years of experience without a degree.
• Proven experience leading product development from ideation through launch.
• Experience managing multiple product capabilities or a portfolio with measurable customer and business outcomes.

• Strong ability to balance customer needs, business goals, and technical constraints.
• Experience facilitating scope, design, and requirements discussions across cross-functional teams.
• Comfort making prioritization and tradeoff decisions in a fast-paced environment.
• Excellent communication, collaboration, and stakeholder management skills.
• Strong analytical skills with demonstrated ability to use data to drive decisions.
• Ability to resolve conflicts and disagreements related to scope, design, or requirements.
• Experience with modern software delivery methodologies (Agile, Scrum, Waterfall).
• Strong understanding of current and emerging digital technologies, including:
  • Website and content management
  • Digital marketing and advertising platforms
  • Ecommerce, payments, CRM, and audience management tools
• Knowledge of testing methodologies and user acceptance techniques.
• Proficiency with Microsoft Office, Microsoft Visio, web analytics tools, and collaboration platforms.