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Content Marketing Specialist

square one insurance
Full Timemid
Vancouver, British Columbia, CAPosted April 17, 2026

Job Description

You know that the way in which products and services are marketed and distributed is changing. More and more people choose to research and buy online. So you want to build your career in digital marketing working for a company that focuses on providing the very best online customer experience.

Square One was the first online home insurance provider in North America. And, we’re the only home insurance provider that lets customers choose what property they want to insure so they only pay for what they need. We’re committed to making it convenient and easy to do business with us. So, it should be no surprise that we’re obsessed with delivering the very best online and offline experiences to our clients.

Your role

As a content marketing specialist, you work closely with the company’s president and its digital marketing specialist to manage all marketing initiatives. You directly contribute to the company’s strong online presence and its continued growth. You research online trends for insurance-related keywords and topics to develop content for the company’s website. You promote this content through the company’s social media accounts as well as through third party websites. Your success in this role comes from superior communication and analytical skills. You use your creativity and resourcefulness to identify opportunities and overcome challenges. You are detail-oriented and organized, handling multiple projects and tasks with ease.

One of the things you enjoy most about Square One is the supportive team environment. You know you’re never set up for failure; instead, you get all the coaching, mentoring, training, and tools you need for continued success.

Your responsibilities

Working in Square One’s marketing department, you are directly involved in all digital marketing initiates. As such, you have many important responsibilities, including:

  • Researching online trends for insurance-related keywords and topics.
  • Developing written content for the company’s website.
  • Optimizing content for search engines.
  • Promoting content on the company’s social media accounts.
  • Building quality backlinks with third party websites through research and outreach.
  • Keeping apprised of changes in marketing and search engine optimization.

As a member of the Square One team, you have a desire to contribute to the overall success of the company. You do this by becoming an expert at what you do, directing your own work, and working with a team that has a broader purpose than just making profit. You and those who you work with would describe you as someone who:

  • Possesses superior (written) communication and analytical skills.
  • Has a natural curiosity and enjoys learning.
  • Uses creativity and resourcefulness to identify opportunities and overcome challenges.
  • Pays close attention to detail and has superior organizational skills.
  • Has a strong knowledge of marketing principles.
  • Possesses a solid grasp of the web and social media.
  • Provides and receives constructive feedback.

Your education + experience

Your experience and education helps ensure your success at Square One. For this role, you have:

  • A degree or a diploma in business, communications or marketing.
  • A focus on marketing to consumers.
  • A high level of proficiency with Microsoft Office applications.
  • Experience using WordPress and Google Analytics.
  • Strong knowledge of social media sites, including Facebook, LinkedIn, and Twitter.
  • A general insurance license level 1 preferred.
  • 3 years of professional experience preferred.

You appreciate the fact that Square One personalizes your compensation and benefits in the same way it personalizes policies for its customers. Your very competitive compensation and benefits plan includes:

  • A base salary of $54,000 – $58,000 per year.
  • 3-weeks of vacation to start and an additional week after only 5 years.
  • Flexible medical, dental, vision and extended health care coverage.
  • Long-term disability coverage.
  • Participation in the corporate profit-sharing plan.

Why work for Square One?

Probably the shortest and simplest answer for why you should work at Square One is that you want to be part of a tight-knit team where each person’s expertise is respected and valued.

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