Public Relations Strategist (Contract)

San Mateo, California

*Please note, this is a temporary position, ranging from 6 to 12 months in duration. This role has a hybrid schedule, with a minimum of one day per week on-site and additional in-office days as needed, needing the candidate to be within driving distance of SIE Headquarters in San Mateo. We aim to provide flexibility while ensuring the support and collaboration essential to our team’s success. Applications from fully remote candidates will still be considered.

The Public Relations Strategist will work across PlayStation’s software portfolio, helping to execute product launches & events and supporting the department’s daily activities. As a key contributor to the software publicity team, this individual will help tell impactful stories across gaming and consumer media for one of the world’s leading entertainment companies. The ideal candidate has a passion for media relations, excellent writing skills and a strong attention to detail. They thrive on collaboration and are eager to gain experience on a dynamic, fast-paced team.

Responsibilities:

• Support global PR efforts for PlayStation’s exclusive games, working with PlayStation Studios, development partners, and cross-functional collaborators to deliver positive results and measurable media return on investment.

• Help to manage and execute key tactics, such as media outreach, messaging development, event coordination, speaking opportunities, coverage reporting and asset distribution.

• Develop written materials to support game launches, including press releases, fact sheets, messaging/Q&As, briefing materials, etc.

• Collaborate with the broader SIE Communications team, including platforms, services, corporate, and social media (content communications) to contribute to broader brand narratives and initiatives for both external and internal audiences.

Qualifications:

• Bachelor's degree with 5+ years of public relations experience, ideally working with consumer-facing brands or products.

• Experience managing projects and the ability to work collaboratively with others across a large global organization.

• Strong media relations experience with various outlets across consumer, technology, and business press.

• Skilled in handling multiple projects with the ability to work effectively across a large distributed team environment.

• Experience working for or with an external PR agency is preferred; in-house PR experience is a plus.

• Strong communication skills including written, verbal, and interpersonal.

• Proficiency in using Microsoft Office Suite, Google Apps, Slack, AI tools like ChatGPT and Copilot, etc.