Role Overview
Snapdeal is hiring a mid-level Creative Copywriter - Fashion. This is a full-time role in Gurugram. Part of Snapdeal's Performance Marketing hiring. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Role Overview
We’re looking for a fast, sharp, and fashion-forward Copywriter. This role sits at the core of the
creative team and demands speed, wit, cultural awareness and strong editorial sensibility.
You will be responsible for crafting high-impact copy across all touchpoints—from app creatives
to campaigns to brand storytelling—while ensuring consistency in tone, voice, and fashion
relevance.
Key Responsibilities
1. Own end-to-end copywriting across all business verticals
Write across formats:
● App & product copy
● Push notifications
● Social & campaign content
● Editorial / fashion storytelling (Branding)
2. Develop fashion-forward editorial content rooted in trends, culture and style narratives
3. Ensure consistent brand voice across all touchpoints
4. Translate briefs into strong concepts, hooks, headlines, and narratives
5. Proofread and refine copy for clarity, tone, and impact
Must-Have Skills
● Wit & Cultural Relevance: Strong understanding of internet culture, trends, and fashion language
● Speed + Agility: Ability to deliver high-quality copy under tight timelines
● AI-First Mindset:
a. Proficient in using AI tools (ChatGPT,Claude, etc.) to generate, iterate, and scale copy faster
b. Knows how to prompt effectively and refine outputs
● Conceptual Thinking: Not just writing—idea-first thinking
● Strong proofreading and language precision
Experience Requirements
● 2–4 years in copywriting (MANDATORY)
● Fashion / lifestyle / e-commerce experience (MANDATORY)
● Strong portfolio showcasing:
○ Campaign storytelling
○ Fashion/editorial writing
○ Performance marketing creative writing
What Makes You a Strong Fit
● You can switch between:
○ Luxury tone → street tone → sales tone seamlessly
● You think in hooks, not paragraphs
● You understand that copy = conversion + brand
Frequently Asked Questions
How do I apply for the Creative Copywriter - Fashion position at Snapdeal?
Use the Apply button above to submit your application directly to Snapdeal. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Creative Copywriter - Fashion position at Snapdeal located?
This position is based in Gurugram. Snapdeal has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Creative Copywriter - Fashion at Snapdeal earn?
Snapdeal has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Creative Copywriter - Fashion role at Snapdeal posted?
This role was posted on May 9, 2026 (37 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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