Experience: 3–5 Years (Digital Marketing Agency experience preferred)

Location: Dehradun

Role Summary

We are hiring a Growth Marketing & Brand Strategy Manager to lead branding-led digital marketing initiatives for multiple clients. This role owns brand positioning, visibility, performance marketing planning, and paid PR coordination, while working closely with internal SEO, social media, content, and development teams, along with external ad/PR partners.

This is a strategy, planning, and coordination role. The candidate is expected to drive direction and results, not handle daily execution tasks.

Key Responsibilities

• Own branding and growth marketing strategy for assigned clients
• Define brand positioning, content themes, and campaign direction
• Guide internal teams (SEO, social media, content, design) to ensure brand consistency
• Plan and oversee performance marketing (Meta Ads) in coordination with internal teams or freelancers
• Plan and manage paid PR placements and online reputation initiatives.
• Align SEO activities with branding, authority, and visibility goals.
• Analyse marketing performance and prepare clear, client-friendly reports
• Support the sales team in pitching and upgrading branding & growth packages
• Act as the primary marketing strategy point of contact for clients

Required Skills & Knowledge

• Strong understanding of branding, positioning, and growth marketing strategy
• Working knowledge of SEO fundamentals (on-page, content, reporting)
• Experience in planning and analysing Meta Ads campaigns
• Understanding of paid PR platforms, placements, and coordination
• Social media growth strategy knowledge (posts, reels, campaign planning)
• Ability to interpret analytics and translate data into insights
• Strong client communication and presentation skills

Tools (Working Knowledge Required)

• Meta Ads Manager
• Google Analytics
• Instagram & Facebook Insights
• Google Search Console / basic SEO tools

What This Role Is NOT

• Not a pure SEO execution role
• Not a content writing role
• Not a daily posting or creative design role

Salary & Benefits

• ₹35,000 – ₹70,000 per month (based on experience)
• Performance-based incentives
• Growth opportunity into Marketing Head / Brand Lead role

Preferred Background

• Digital marketing agency experience
• Experience managing multiple client accounts
• Exposure to SEO, branding, performance marketing, and paid PR campaigns