Senior Marketing Analyst for Data Insights

Elevate marketing strategies as a Senior Marketing Analyst. Analyze performance, provide insights, and enhance data reporting across marketing initiatives in a flexible environment.

This role requires expertise in data analysis to support marketing efforts and requires close collaboration with Marketing, Sales, and Business Intelligence teams. The analyst will leverage technical skills to design scalable datasets and create impactful dashboards, while proactively identifying opportunities to improve data governance and reporting processes.

Key Responsibilities:

• Design and maintain scalable data extraction and integration
• Partner with teams to enhance data pipelines for KPIs
• Develop automated dashboards in Snowflake and Tableau
• Track funnel metrics, campaign performance, and efficiency
• Conduct deep analyses on conversion trends and pipeline coverage

Requirements

• BA/BS in Engineering or Mathematics required
• 8+ years in marketing analytics or business intelligence
• Expertise in SQL, Snowflake, Tableau, and BI tools
• Proven ability to create executive-level dashboards
• Excellent communication and analytical skills

Drive effective marketing strategies by leveraging insights and data analytics while collaborating across functions.