Head Content/Creative Direction (10+, Gurgaon)
Michael PageRole Overview
Michael Page is hiring a director-level Head Content/Creative Direction (10+, Gurgaon). This is a full-time role in Gurugram. posted 4 days ago. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
- Work directly with founders, CXOs
- Lead a high-impact content and branding function
About Our Client
Our client is known for its refined brand aesthetics and premium customer experience. The company focuses on delivering aspirational, high-quality offerings to a discerning clientele, with a strong emphasis on innovation and brand excellence.
Job Description
Content Strategy (CXO & Luxury Brand Positioning)
- Develop high-authority content narratives for founders, CEOs, and luxury brands
- Translate brand philosophy and business insights into aspirational, premium storytelling
- Build thought leadership frameworks around luxury, lifestyle, exclusivity, craftsmanship, and influence
Instagram Growth & Performance Marketing
- Design and execute organic growth strategies (0 → 100K+ followers) for luxury audiences
- Leverage deep understanding of:
- Reels algorithm
- Hook psychology
- Retention loops
- Save/share-driven content
- Conduct A/B testing on hooks, formats, and storytelling styles
Content Creation (Luxury Aesthetic)
- Create high-end:
- Reels (luxury lifestyle, brand storytelling, founder POV)
- Carousels (minimal, insightful, premium tone)
- Stories (behind-the-scenes, exclusivity-driven)
- Maintain a clean, minimal, and aspirational visual language aligned with luxury standards
- Ensure brand consistency across all touchpoints
Personal Brand Building
- Work closely with CXOs to extract ideas, insights, and unique perspectives
- Convert them into high-impact, viral yet premium content
- Balance authority, relatability, and exclusivity in all messaging
Market Intelligence & Brand Strategy
- Track global trends across luxury retail, fashion, lifestyle, and creator ecosystems
- Analyze competitors, luxury brands, and influencers to identify opportunities
- Drive differentiation through strong positioning and storytelling
Leadership & Stakeholder Management
- Collaborate with leadership to align brand and marketing strategy with business goals
- Manage budgets and ensure efficient execution of campaigns
The Successful Applicant
10+ years of experience in marketing, branding, or content strategy
Strong background in luxury retail, lifestyle, or premium consumer brands
Proven expertise in CXO profiling and high-end audience engagement
Demonstrated success in Instagram growth (Reels-first approach)
Deep expertise in:
- Hook writing & storytelling
- Visual composition & luxury aesthetics
- Digital growth strategy & audience psychology
Experience working with Founders, CXOs, or high-net-worth individuals
Strong understanding of luxury consumer behavior and premium positioning
Leadership experience managing creative and marketing teams
Tools proficiency: Adobe Premiere Pro / CapCut, Canva
- Ability to think as a strategist, storyteller, and brand builder
What's on Offer
Opportunity to work in a fast-growing, premium brand environment in Gurgaon
High-visibility role working closely with leadership and influential stakeholders
Frequently Asked Questions
How do I apply for the Head Content/Creative Direction (10+, Gurgaon) position at Michael Page?
Use the Apply button above to submit your application directly to Michael Page. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Head Content/Creative Direction (10+, Gurgaon) position at Michael Page located?
This position is based in Gurugram. Michael Page has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Head Content/Creative Direction (10+, Gurgaon) at Michael Page earn?
Michael Page has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Head Content/Creative Direction (10+, Gurgaon) role at Michael Page posted?
This role was posted on June 4, 2026 (4 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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