Role Overview
Liquid is hiring a Member of GTM – Creators & UGC. This is a full-time role in New York City. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job description
About Liquid
Liquid is a trading platform to trade anything, anytime, and anywhere. Our team is small, highly efficient, motivated, and focused on engineering excellence. We cultivate individuals that enjoy ownership and thrive off of agency. We operate with a flat organizational structure. All employees are expected to be hands-on, and contribute directly to the company's mission. Work ethic, contextual organization and strong prioritization are important. All employees are expected to have strong communication skills. They should be able to concisely and accurately share knowledge with their teammates.
About the role
We're seeking an exciting creator and leader to join our team in managing content creators, visual artists, and influencers to shape the future of Liquid. You'll own how Liquid shows up across social channels and new formats, and play a central role in shaping the story that brings the next generation of traders to Liquid. The ideal candidate combines strong creative instincts, operational awareness, and experience working directly with creators to drive immense impact.
Responsibilities
- Identify, recruit, and swiftly onboard a portfolio of high-velocity creators, artists, and influencers who can authentically represent Liquid
- Build deep long-term relationships with creators, acting as their primary point of contact
- Design and run repeatable creator programs and campaigns that drive growth in signups, funded accounts, and volume
- Collaborate directly with product, design, and GTM to translate product launches and narratives into creator-ready concepts and briefs
- Analyze and record performance rigorously across channels, reporting what isn't working and what is, and where to double down
Qualifications
We do not believe that viral prowess is correlated to age, or previous experience.
- A proven track record of successful content creation, coupled with the previous experience of managing your own creators
What we prefer
- A trading, crypto, founder, or finance background
- A proven track record of successful content creation (social, video, or other formats) with examples of work that performed meaningfully above baseline
- Experience managing or coordinating creators, agencies, or influencer programs, end-to-end
- Strong understanding of major social platforms, creator economics, and what makes content travel, whilst keeping up with the trends
- Comfortable with working with data and basic performance metrics to inform decisions
Our interview process
We do not believe in traditional interview processes, and a practical experience is better for us to gauge your experience.
Work trials are paid generously and we may fly you out to New York City to integrate with the team and the office. For this application, please expect a higher chance to attend an interview with us in-person at our office in SoHo, Manhattan.
Compensation and benefits
$90,000 – $240,000 USD
Base salary is not only one of our total compensation package at Liquid, which also includes early equity, comprehensive medical, vision, and dental coverage, access to a 401(k) retirement plan, wellness benefits, transportation to-and-from office, and fully compensated lunch and dinner.
About Liquid
Frequently Asked Questions
How do I apply for the Member of GTM – Creators & UGC position at Liquid?
Use the Apply button above to submit your application directly to Liquid. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Member of GTM – Creators & UGC position at Liquid located?
This position is based in New York City. Liquid has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Member of GTM – Creators & UGC at Liquid earn?
Liquid has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Member of GTM – Creators & UGC role at Liquid posted?
This role was posted on April 14, 2026 (87 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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