
Manager, Marketing Business Development
Johnson ControlsRole Overview
Johnson Controls is hiring a mid-level Manager, Marketing Business Development. This is a full-time role in Milwaukee-Wisconsin-United States of America. posted 2 weeks ago. The posted range is $90k to $100k. Full responsibilities, required qualifications, and the apply link are listed in the description below.
Resume Keywords to Include
Make sure these keywords appear in your resume to improve ATS scoring
Job description
Build your best future with the Johnson Controls team
Johnson Controls, a global leader in thermal management, mission-critical building systems, energy efficiency, and decarbonization, helps customers use energy more productively, reduce carbon emissions, and operate with the precision and resilience required in rapidly expanding industries such as data centers, healthcare, pharmaceuticals, advanced manufacturing, and higher education.
For more than 140 years, Johnson Controls has delivered performance where it really matters. Backed by advanced technology, lifecycle services and an industry-leading field organization, we elevate customer performance, turn goals into real-world results and help move society forward.
What we offer:
Competitive salary
Paid vacation/holidays/sick time
Comprehensive benefits package including 401K, medical, dental, and vision care
On the job/cross training opportunities
Encouraging and collaborative team environment
Dedication to safety through our Zero Harm policy
The Manager, Business Development Representatives (MBDR) leads a team responsible for converting marketing demand and outbound prospecting into qualified sales pipeline. This role sits at the intersection of Marketing and Sales, driving performance across lead conversion, appointment setting, and early-stage pipeline creation. The manager is accountable for team productivity, KPI attainment, and continuous optimization of outreach strategies to maximize marketing ROI and revenue impact.
Key Responsibilities
Team Leadership & Performance Management
Hire, onboard, and develop a high-performing MBDR team
Set clear activity, conversion, and pipeline targets
Coach reps on cold calling, objection handling, and qualification
Conduct monthly 1:1s, call reviews, and performance management
Partner with Field Marketing leader[s] on upcoming events to support pre/post event
Partner with Inside and Front line sales for smooth lead to opportunity transition
Pipeline & Conversion Accountability
Own MQL → SAL conversion performance
Ensure consistent delivery of qualified meetings and pipeline contribution
Monitor funnel metrics (lead response time, connect rates, meeting quality)
Enforce SLAs for inbound follow-up and outbound execution
Operational Excellence & Process Discipline
Establish and optimize outreach cadences and call frameworks
Ensure Salesforce hygiene (activity tracking, lead status, attribution)
Standardize qualification criteria and handoff processes
Drive consistency across regions/campaigns
Marketing & Sales Alignment
Partner with Marketing on campaign execution, lead quality, and targeting
Align with Sales leadership on meeting expectations and feedback loops
Translate campaign strategy into MBDR execution plans
Data, Reporting & Optimization
Analyze performance data to identify gaps and improvement opportunities
Report on activity, conversion, and pipeline metrics to leadership
Optimize scripts, messaging, and targeting based on insights
Contribute to ROI and attribution tracking (campaign → pipeline)
Required Qualifications
Bachelor’s degree or equivalent experience
5+ years in SDR/BDR/inside sales or demand generation roles
2+ years of people management experience
Proven track record of hitting pipeline or meeting generation targets
Strong understanding of CRM systems (Salesforce preferred)
Preferred Qualifications
Experience in a marketing-led demand generation
Familiarity with tools like 6sense, ZoomInfo
Experience managing inbound + outbound hybrid teams
Data-driven mindset with experience using funnel metrics
Core Competencies
Sales Coaching & Talent Development
Pipeline & Funnel Management
Cross-Functional Leadership
Data-Driven Decision Making
Execution Discipline & Accountability
HIRING SALARY RANGE: $90,000-100,000 (Salary to be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, location and alignment with market data.) The posted salary range reflects the target compensation for this role. However, we recognize that exceptional candidates may bring unique skills and experiences that exceed the typical profile. If you believe your background warrants consideration beyond the stated range, we encourage you to apply. To support an efficient and fair hiring process, we may use technology assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers. This position includes a competitive benefits package. For details, please visit the About Us tab on the Johnson Controls Careers site at https://jobs.johnsoncontrols.com/about-us
Johnson Controls International plc. is an equal employment opportunity and affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, protected veteran status, genetic information, sexual orientation, gender identity, status as a qualified individual with a disability or any other characteristic protected by law. To view more information about your equal opportunity and non-discrimination rights as a candidate, visit EEO is the Law. If you are an individual with a disability and you require an accommodation during the application process, please visit here.
About Johnson Controls

Johnson Controls
johnsoncontrols.com
155 other open roles at Johnson Controls on TryApplyNow.
Frequently Asked Questions
How do I apply for the Manager, Marketing Business Development position at Johnson Controls?
Use the Apply button above to submit your application directly to Johnson Controls. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Manager, Marketing Business Development position at Johnson Controls located?
This position is based in Milwaukee-Wisconsin-United States of America. Johnson Controls has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
How much does the Manager, Marketing Business Development role at Johnson Controls pay?
Johnson Controls has posted a compensation range of $90k to $100k for this position. Final offers typically vary based on candidate experience, location, and internal salary bands.
When was the Manager, Marketing Business Development role at Johnson Controls posted?
This role was posted on July 8, 2026 (15 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
More Jobs at Johnson Controls
View all →Software Engineer, Device
Johnson Controls
Supply Planner
Johnson Controls
Forklift/Order Picker
Johnson Controls
Manufacturing Trainer (Evening Shift)
Johnson Controls
Controls Systems Designer
Johnson Controls
AI-powered job search
Get every job scored to your resume
Upload your resume and get jobs ranked, your resume tailored, and employee contacts found automatically.
Get started freeNo credit card to start