Role Overview
Gleanwork is hiring a Senior Manager, Lifecycle Marketing Operations. This is a full-time role in Mountain View. Part of Gleanwork's Lifecycle hiring. Full responsibilities, required qualifications, and the apply link are listed in the description below.
Salary Context
Salary is not disclosed in this posting. Market median for Senior-level Lifecycle roles is $130k-$187k (based on 31 comparable listings). Many employers share specifics during the interview process or after an initial screen.
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Job description
- Own end‑to‑end build, launch, and QA for Tier 0 and other high‑impact campaigns (product drops, strategic webinars, flagship events, ABM programs, partner campaigns) in Marketo and Salesforce.
- Serve as the real-time operational counterpart to Demand Gen and SDR leaders during key launches (e.g., content updates, last‑minute list changes, routing or SLA tweaks).
- Own the campaign architecture across Marketo and Salesforce for your scope: program templates, channel and SFDC campaign types, UTMs, statuses, and success definitions.
- Maintain and improve lead lifecycle flows, campaign membership rules, and key operational workflows that affect pipeline measurement and SDR follow-up.
- Own the MarTech stack that supports lead generation and follow-up (e.g., Marketo, Goldcast, LeanData etc).
- Contribute to cross‑functional initiatives that improve the end‑to‑end revenue engine (e.g., lead prioritization, routing enhancements, new scoring models, attribution updates).
- 5+ years in Marketing Operations, Campaign Operations, or Demand Gen operations roles in B2B SaaS.
- Proven track record owning complex, multi-channel campaign builds and being the go‑to Marketo/SFDC/Hubspot expert for demand teams.
- Strong working knowledge of Salesforce campaigns, opportunities, leads/contacts, and how they connect to reporting and attribution.
- Strong communication skills; can translate between marketers, SDRs, and ops/engineering partners.
- Comfortable operating in a fast‑moving environment with evolving priorities, and proactively surfacing risks and tradeoffs.
- This role is hybrid (4 days a week in our San Francisco or Mountain View office)
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About Gleanwork
Gleanwork
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Frequently Asked Questions
How do I apply for the Senior Manager, Lifecycle Marketing Operations position at Gleanwork?
Use the Apply button above to submit your application directly to Gleanwork. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Senior Manager, Lifecycle Marketing Operations position at Gleanwork located?
This position is based in Mountain View. Gleanwork has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Senior Manager, Lifecycle Marketing Operations at Gleanwork earn?
Gleanwork has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Senior Manager, Lifecycle Marketing Operations role at Gleanwork posted?
This role was posted on May 21, 2026 (50 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
How much experience does the Senior Manager, Lifecycle Marketing Operations role at Gleanwork require?
This is a senior-level position. Most senior roles call for 5+ years of directly relevant experience. Gleanwork lists their specific requirements in the description below, so review the must-have qualifications closely before applying.
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