Sr. Director, Marketing

As a Marketing Leader at GE Vernova, you will play a crucial role in developing and executing strategies to drive rapid and sustainable growth for our organization. You will oversee multiple functional teams including Regional Marketing, Account-based Marketing, Digital and Creative Services, Marketing Operations, and Partner Marketing to accelerate growth and deliver impactful content. Your data-driven approach and expertise in demand generation will be essential in building regional growth strategies and collaborating with sales to drive customer expansion.

Your responsibilities will include:

• Providing leadership to the marketing team, developing capabilities, sharing best practices, and ensuring organized execution of marketing programs
• Developing region-specific, integrated marketing plans aligned with growth objectives, customer acquisition, and retention goals
• Leading the global Account-Based Marketing center of excellence to support strategic account expansion and new logo wins
• Managing marketing technology platforms to ensure automated lead flow and intelligence, optimize digital infrastructure, and streamline processes
• Centralizing traffic management of marketing programs and executing web and digital channel strategies to optimize customer journeys
• Establishing a partner marketing function, driving GTM strategy, and collaborating on multi-channel partnership programs

To be successful in this role, you should have:

• 20 years of successful track record in a global senior marketing role within a matrix environment
• Bachelors degree in business, marketing, or related field
• Experience in hiring and managing teams
• Strong leadership, communication, and decision-making skills
• Previous marketing leadership in an energy and/or software business
• Strong business acumen, project management skills, and executive presence
• Attention to detail and understanding of industry market trends

This position is based in Hyderabad, IN, and reports to the US-based Chief Marketing Officer. If you have a Masters degree or MBA, it would be preferred. At GE Vernova, you will have the opportunity to make a significant impact on the energy transition and work with a global team dedicated to driving employee engagement and innovation. Relocation assistance is provided for this role. As a Marketing Leader at GE Vernova, you will play a crucial role in developing and executing strategies to drive rapid and sustainable growth for our organization. You will oversee multiple functional teams including Regional Marketing, Account-based Marketing, Digital and Creative Services, Marketing Operations, and Partner Marketing to accelerate growth and deliver impactful content. Your data-driven approach and expertise in demand generation will be essential in building regional growth strategies and collaborating with sales to drive customer expansion.

Your responsibilities will include:

• Providing leadership to the marketing team, developing capabilities, sharing best practices, and ensuring organized execution of marketing programs
• Developing region-specific, integrated marketing plans aligned with growth objectives, customer acquisition, and retention goals
• Leading the global Account-Based Marketing center of excellence to support strategic account expansion and new logo wins
• Managing marketing technology platforms to ensure automated lead flow and intelligence, optimize digital infrastructure, and streamline processes
• Centralizing traffic management of marketing programs and executing web and digital channel strategies to optimize customer journeys
• Establishing a partner marketing function, driving GTM strategy, and collaborating on multi-channel partnership programs

To be successful in this role, you should have:

• 20 years of successful track record in a global senior marketing role within a matrix environment
• Bachelors degree in business, marketing, or related field
• Experience in hiring and managing teams
• Strong leadership, communication, and decision-making skills
• Previous marketing leadership in an energy and/or software business
• Strong business acumen, project management skills, and executive presence
• Attention to detail and understanding of industry market trends

This position is based in Hyderabad, IN, and reports to the US-based Chief Marketing Officer. If you have a Masters degree or MBA, it would be preferred. At GE Vernova, you will have the opportunity to make a significant impact on the energy transition and work with a global team dedicated to driving employee engagement and innovation. Relocation assistance is provided for this role.