Senior Marketing Manager, Acquisition

Description

About ev.energy

We’re building the world’s largest Virtual Power Plant (VPP). By connecting to vehicles and chargers, we turn EVs into flexible grid assets that balance supply and demand, preventing blackouts and reducing reliance on fossil fuels.

We’re scaling across North America and Europe. We are moving fast, we are AI-first, and we are looking for builders who want to power the grid of the future.

The opportunity

We're looking for a Senior Marketing Manager, Acquisition & Operations to own both the operational infrastructure and execution of our acquisition marketing motions. Someone equally comfortable building campaigns in the tools, navigating complex cross-functional program requirements, and designing the systems that make delivering those campaigns faster and more scalable.

You'll be expected to use AI tools as a core part of how you work — if you're actively experimenting with AI in your marketing work today, you'll feel at home here.

We've already grown several North American programs to industry-leading EV driver adoption rates. Email is our most established acquisition channel, with a well-developed growth engine in place. The opportunity here is broader: we're growing our ecosystem of marketing affiliates and partners, while we refine digital acquisition and test new channels, and we need someone who can execute those campaigns while building the operational discipline behind our D2C growth engine.

You’d be helping us establish our centre of excellence in scaling VPP and EV managed charging programs — one of the most important infrastructure challenges of the clean energy transition.

This is a builder role for someone who gets energy from turning ambiguity into process, and process into results.

Requirements

• Experience: 6+ years of progressive marketing experience, including significant ownership of both campaign execution and operational processes — ideally in a D2C or startup environment
• Key skills:
• Demonstrated AI fluency — use of AI tools in your marketing work, OR formal AI education or coursework. This is a hard requirement.
• Experience with Braze or similar D2C email and lifecycle platforms (Klaviyo, Iterable, Customer.io, Mailchimp)
• Hands-on campaign execution across multiple channels and workstreams — you're comfortable in the tools
• Ability to design, run, and systematize marketing experiments.
• Strong analytical skills and ability to track performance across channels
• Experience coordinating with external agencies, freelancers, or contractors to extend execution capacity
• Other abilities & qualities:
• Proven ability to build scalable campaign operations in a startup environment — you've been the person who creates the system, not just runs within one
• Comfortable with ambiguity — you can create structure where none exists and move forward without a complete playbook

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