Lead Graphic Designer (Digital Marketing)
Digimad Media House Private LimitedJob Description
Key Responsibilities
Creative Leadership & Team Mentorship: Direct and inspire a team of junior and mid-level designers. Provide clear, constructive feedback to elevate the team’s output while managing workloads and deadlines.
Multi-Brand Visual Strategy: Own the visual identity of multiple client accounts simultaneously. Ensure all digital assets align with client brand guidelines while optimizing for platform-specific best practices.
Performance-Driven Design: Conceptualize and execute high-converting digital marketing assets, including paid social ads (Meta,Google, LinkedIn), high-impact display ads, email marketing templates, and landing page layouts.
Cross-Functional Collaboration: Partner with Media Buyers, Account Managers, and Copywriters to brainstorm campaign concepts. Use performance data and A/B test results to iterate and optimize visual assets for better ROI.
Client Pitching & Communication: Occasionally join high-stakes client meetings or pitches to articulate creative concepts, present design strategies, and explain the logic behind visual decisions.
Process Optimization: Streamline the creative production workflow, template recurring design needs, and implement tools to help the design team scale asset production without sacrificing quality.
What We’re Looking For The Experience: 5+ years of graphic design experience, with at least 2 years in a digital marketing agency environment. Proven experience leading or mentoring other designers is required.
The Portfolio: A robust digital portfolio showcasing high-performing ad creatives, social media campaigns, and web assets. We want to see designs that drove measurable business results (higher CTRs, conversions, etc.).
The Digital Toolkit: Expert-level mastery of Adobe Creative Cloud (Photoshop, Illustrator) and Figma (for landing pages and web assets).
Data-Informed Mindset: You understand digital marketing metrics (CTR, CPA, Conversion Rates) and view data as a creative tool to build better, more effective designs.
Agency Agility: Exceptional organizational skills. You are comfortable juggling multiple client accounts, shifting priorities on the fly, and meeting tight deadlines without losing your creative spark.
Pay: ₹40,000.00 - ₹75,000.00 per month
Work Location: In person
About Digimad Media House Private Limited
Digimad Media House Private Limited
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