Commercial Performance Manager

Title: Commercial Performance Manager 

Level: L5 

Location: Toronto 

Function: Commercial Strategy & Planning – Commercial Performance 

Manager: Commercial Strategy & Planning Director 

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About Diageo:

With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. From global icons like Johnnie Walker, Guinness and Tanqueray to Smirnoff and Don Julio, we create brands consumers love. Bring your enthusiasm and use your curiosity as you explore, collaborate and innovate.

Together with dedicated people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter future.

Join us to create a career worth celebrating!

ROLE PURPOSE: 

Lead Commercial Performance for Canada, building the price, pack, promotion, mix, trade investment, and margin recommendations that improve growth across volume, share, NSV, and profit, as well as decision quality across channels and customers. 

KEY RESPONSIBILITIES: 

• Develop the Canada RGM agenda across pricing, pack architecture, promotion, mix, trade investment, and revenue realization. 

• Lead innovation pricing and performance management. 

• Partner with CSP, Sales, Marketing, Finance, Analytics, and Supply to shape commercial decisions and AOP building blocks. 

• Lead a team of 3 analysts, setting standards for analysis, governance, and recommendations. 

• Track competitive performance, industry trends and help manage share improvement in volume and value 

• Translate market, customer, competitor, elasticity, and margin data into practical revenue growth actions. 

• Support pricing and promotion governance, scenario analysis, and risk/opportunity assessment. 

• Lead price/promo/pack optimization studies with external partners  

• Build RGM capability and routines across brand and sales teams. 

Key Outputs: 

• Canada RGM strategy, roadmap, and performance scorecard. 

• Price, pack, promotion, mix, and trade investment recommendations. 

• Industry performance assumptions and tracking 

• AOP building blocks, scenarios, and value-creation analyses. 

• Pricing governance materials and decision records. 

• RGM capability tools, playbooks, consumer/customer research, and learning materials. 

QUALIFICATIONS/EXPERIENCE REQUIRED: 

• 8+ years of revenue growth management, commercial finance, pricing, category, analytics, or sales strategy experience. 

• Strong quantitative skills and understanding of P&L, margin, elasticity, trade investment, and customer economics. 

• Experience influencing commercial decisions with Sales, Marketing, Finance, and senior stakeholders. 

• Ability to lead analysts and build clear recommendations from complex data. 

• CPG, beverage alcohol, retail, or regulated market experience preferred. 

Flexible Working Statement:

Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to handle your wellbeing and balance your priorities from day one.

Rewards & Benefits Statement:

We recognize and value performance, offering our people an attractive Rewards and Benefits package.

Diversity statement:

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive environment, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive environment that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mentalities, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you!

If you require a reasonable adjustment, please ensure that you gather this information when you submit your application.

Recruitment Scam Warning  

Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money. 

Minimum Salary

81,750

Maximum Salary

136,250