Job Description
Job Summary
We are seeking a Product Marketing Manager with deep domain experience in data, analytics, or AI platforms. This role requires hands-on exposure to data ecosystems and technical product positioning, not just campaignlevel or surfacelevel SaaS marketing.
The ideal candidate has marketed data platforms to data engineers, analytics teams, and enterprise IT buyers, and understands concepts such as ETL, data pipelines, BI tools, and data warehouses. SEO/AEO experience is a plus, but domain depth and technical product marketing expertise are critical.
Key Responsibilities:
- Own product positioning and messaging for data, analytics, or AI platforms
- Translate complex technical concepts (ETL, BI, pipelines, warehouses) into clear value propositions
- Develop gotomarket strategies for data and analytics products
- Create product narratives, launch assets, use cases, and solution messaging
- Partner closely with Product, Sales, and Engineering teams
- Enable sales teams with technically accurate messaging and competitive insights
- Conduct personafocused marketing for data engineers, analytics leaders, and enterprise IT teams
- Support inbound growth through content, messaging, and (optionally) SEO/AEO initiatives
About Datagaps
Datagaps
datagaps.com
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