Senior Sales Director, Buyer Cloud

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

About the Role

You'll own revenue growth for Buyer Cloud, FreeWheel's demand-side platform, across a portfolio of major agency holding companies and Fortune 500 brand-direct accounts. On the agency side, you'll work closely with trading desk and agency leadership to expand how much programmatic spend runs through Buyer Cloud. On the brand-direct side, you'll build and manage relationships with in-house marketing and media teams at large advertisers evaluating or scaling their own DSP usage. The mix of accounts you manage may shift over time as our broader go-to-market strategy evolves, so we're looking for someone who can move fluidly across both agency and brand-direct sales motions rather than someone wedded to a single type of account.

This is a senior seller role that occasionally touches technical territory: you may be asked to speak to integration questions, including Buyer Cloud's MCP server and programmatic API capabilities, so comfort in those conversations (not hands-on platform or trading experience) is helpful.

You'll partner closely with Agency Partnerships, Product, and Product/Sales Marketing to shape go-to-market strategy and deliver a best-in-class client experience.

Job Description

Responsibilities:

What You'll Do

• Own key accounts across agency and brand-direct. Serve as the primary revenue owner for a portfolio of major agency holding company relationships and Fortune 500 brand-direct accounts, translating signed agreements and new opportunities into active, growing platform usage.
• Drive growth broadly. Win new advertisers and campaigns across both agency and brand-direct segments, while expanding existing relationships across your portfolio.
• Navigate technical conversations. Comfortably engage technical stakeholders — at agencies and brands alike — on integration questions involving Buyer Cloud's MCP server and programmatic APIs, looping in Product as needed to represent client needs.
• Build senior influence. Develop trusted partnerships with senior stakeholders — both media and technical — at major agency holding companies and Fortune 500 brands.
• Lead strategically. Respond to RFPs and new business opportunities with precision, crafting winning strategies grounded in platform capability.
• Be a product expert. Master the FreeWheel portfolio, including Buyer Cloud and the broader programmatic software suite, well enough to speak credibly to both commercial and technical audiences.
• Collaborate cross-functionally. Work closely with Agency Partnerships, Product, Product Marketing and Sales Marketing to refine positioning and unblock deals.
• Exceed targets. Consistently meet and surpass revenue goals through strategic, consultative selling.

Who You Are

• 10+ years in biddable media / DSP sales, with a demonstrated book of business spanning agency holding-company trading desks and/or Fortune 500 brand-direct advertisers.
• Existing relationships with major agency holding companies and/or Fortune 500 brand-direct advertisers are required (e.g., Omnicom, Publicis, WPP, Dentsu, Havas, Stagwell, or large in-house brand media teams); relationships at Publicis and Omnicom are especially preferred, and breadth across multiple accounts is a strong plus.
• Comfortable in technical conversations — you don't need to write code or have hands-on platform/trading experience, but you can hold your own discussing APIs, data connectivity, or platform architecture with an agency's or brand's engineering team.
• A strategic thinker with a consultative approach and a track record of exceeding revenue targets in a complex, multi-stakeholder sales cycle.
• A self-starter who takes full ownership of client outcomes in a fast-paced, evolving environment

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

Client Relations, Sales, Strategic Objectives

Compensation

Primary Location Pay Range: $166,980.37 - $250,470.55

Targeted Commission: $175,000.00

Our sales compensation programs offer the potential for significant upside above targeted earnings for those who overachieve their sales targets.

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work.    Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus.  Additionally, Comcast provides best-in-class Benefits to eligible employees.  We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most.  That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience

10 Years +

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.