Senior User Researcher
CoinTracker (Ashby)Job Description
OVERVIEW
CoinTracker https://www.cointracker.io/ makes cryptocurrency portfolio tracking and tax compliance simple. CoinTracker enables consumers and businesses to seamlessly track their cryptocurrency portfolio, investment performance, taxes, and more. We are a globally distributed team on a mission to enable everyone in the world to use crypto with peace of mind. Learn more https://www.notion.so/cointracker/CoinTracker-is-Hiring-7308c712493940a3b6e62257d283dad8 about our mission, culture, and hiring process.
SOME THINGS WE’RE PROUD OF
- 🛠️ Building foundational tools in the cryptocurrency space
- 📄 Over 1M tax forms generated
- 💲 $80B+ in cryptocurrency is tracked on CoinTracker (~over 5% of the entire crypto market)
- 🤝 Partnered with Coinbase, H&R Block, Intuit TurboTax, MetaMask, OpenSea, Phantom, Solana, and Uniswap
- 🗺️ Founders: Jon https://www.linkedin.com/in/jonlerner/ previously built TextNow (200M downloads), Chandan https://www.linkedin.com/in/clodha/ was previously a product manager at Google & Google[x]
- 💼 $100M+ venture capital raised from Accel, General Catalyst, Y Combinator, Initialized Capital, Coinbase Ventures, Kraken Ventures, Intuit Ventures, 776 Ventures, Balaji Srinivasan https://twitter.com/balajis, Claire Hughes Johnson https://twitter.com/chughesjohnson, Gokul Rajaram https://twitter.com/gokulr, Serena Williams https://twitter.com/serenawilliams, Zach Perret https://twitter.com/zachperret
- 🌴 Awesome benefits https://www.notion.so/cointracker/Benefits-b5db95c6d3224ab1ae3a384048cbaee3
YOUR MISSION
Scale CoinTracker’s research impact by conducting strategic research while building systems that democratize insights and enable the entire product organization to make evidence-based decisions with confidence.
YOUR ONE-YEAR OUTCOMES
- Strategic Impact: Complete 8-10 org-wide strategic research initiatives (pricing optimization, persona development, international market entry, brand positioning) that directly influence company strategy
- Research Operations Foundation: Build and launch research repository with highly-discoverable insights; establish research panels with engaged users across key segments
- Research Velocity: Increase research throughput by enabling tactical research to be self-serve through templates, tools, and PM/designer enablement
- Cross-functional Integration: Refine insights synthesis processes connecting research, data analytics, CX, and sales inputs
WHAT YOU WILL DO
- Research Leadership (50%)
- Conduct strategic research initiatives that shape company direction
- Partner with product teams on high-stakes decisions requiring research evidence
- Synthesize insights across all customer touchpoints monthly
- Present findings to executive team when needed
- Build and evolve research roadmap aligned with company OKRs
- Research Operations (50%)
- Build and maintain research repository and insight management system
- Create research templates and playbooks for common study types
- Train PMs and designers on research methods through workshops and 1:1 coaching to maintain quality standards
- Manage research tools and participant recruitment infrastructure
- Measure and improve research velocity and impact metrics
WHAT WE LOOK FOR
- Role-agnostic
- Impact: Demonstrated ability to drive business impact through research and systems
- Mission alignment: Passionate about making crypto/fintech accessible to everyone
- Trust: Intellectual honesty, low ego, challenges assumptions constructively
- Communication: Translates complex findings into actionable insights for all audiences
- Role-specific
- 5+ years user research experience with a strong portfolio; comfortable in high-ambiguity, fast-paced environments
- Expert qualitative interviewer; strong survey and quantitative skills and can pair research with product analytics/experiments
- Delivers crisp, actionable insights and reusable artifacts (personas, frameworks) that teams actually use
- Synthesizes signals from research, analytics, CX, and sales into cohesive direction for product
- Has built or significantly improved research operations (repos, workflows, intake) with systems for tracking insight adoption/impact
- Motivated to design and own new research operations systems on a growing product team to enable non-researchers to run safe, useful studies with clear guardrails
- Fluent with modern research and analytics tools (e.g., Dovetail/UserTesting, survey + product analytics, Figma/Notion/Slack, AI tools for analysis/synthesis)
- Fintech/crypto or DeFi experience is a strong plus
The starting salary for this position is between $140,000- $175,000 USD. Candidate's location does not impact the posted salary range. The actual compensation offered will be based on a variety of job-related factors including relevant skills, education, and experience. This position also includes equity in CoinTracker and benefi
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