Product Marketing Manager, Brand Safety & AI Solutions

CreatorIQ is the operating system for creator-led growth trusted by more than 1,300 global brands and agencies.

We’re on a mission to make businesses more human, and humans more impactful. We operate by our values — be intentional, pursue excellence every day, embrace the journey together, and be a good human — every day. CreatorIQ has earned the title of best companies to work for in multiple programs, including BuiltIn LA and NY. It’s been named a Fastest-Growing Company in North America on the Deloitte Technology Fast 500™ for four years, was named a leader in IDC MarketScape: Worldwide Influencer Marketing Platforms for Large Enterprises in 2025, was named a Leader by The Forrester New Wave™: Influencer Marketing Solutions, and has been consistently recognized by G2 as a Leader, and is rated 5 stars on Influencer MarketingHub. We operate in a flexible work model that combines both in-person and remote work to boost collaboration, enhance innovation, and adapt to individual work styles.

We're seeking passionate, innovative minds to join our journey. Be a part of our dynamic team and let's transform the industry together!

Product Marketing Manager, Brand Safety & AI Solutions

We are looking for a strategic and hands-on Product Marketing Manager to lead go-to-market efforts for our emerging brand safety AI product. In this role, you will report to the Director of Product Marketing and be responsible for defining product positioning, developing messaging rooted in customer insights, and will partner closely with product, sales, and leadership to drive adoption and revenue growth. The ideal candidate is a seasoned product marketer who thrives in a fast-moving environment, is self-directed and comfortable working cross-functionally, and is excited to help shape the success of a new AI-driven solution.

In this role, you’ll get to: Play a key role in establishing the marketing foundation for an innovative AI-native product with significant growth potential.

Key Responsibilities

• Shape go-to-market strategy to support revenue growth, product adoption, and expansion opportunities of our new brand safety AI product, SafeIQ.
• Develop clear messaging and positioning based on deep buyer and persona research.
• Conduct customer, market, and competitive analysis to articulate differentiation and inform product strategy.
• Build high-impact marketing assets such as customer case studies, thought leadership content, blog posts, and sales collateral.
• Partner with product to translate product capabilities into compelling customer value propositions.
• Enable sales teams with tools, messaging, and materials that accelerate deal cycles and expansion opportunities.
• Identify opportunities to strengthen product-led growth and customer lifecycle strategies.
• Join customer and prospect calls and demos as a subject matter expert.
• Travel domestically and internationally for internal workshopping or customer onsites as needed.

Who you are

• 3+ years of experience in product marketing, ideally in B2B SaaS or enterprise technology environments.
• Domain knowledge or strong interest in brand safety, AI/ML technologies, or large-scale data processing.
• Proven ability to independently own and drive product marketing for a product line or business unit.
• Experience working cross-functionally with product, sales, leadership, and GTM teams to influence strategy and execution.
• Strong skills in customer and product-market fit research, including qualitative methods (interviews, insights gathering) and quantitative analysis.
• Demonstrated ability to develop clear messaging, positioning, and differentiated value propositions.
• Understanding of enterprise software sales cycles and complex buying committees.
• Familiarity with product-led growth, customer lifecycle marketing, and expansion strategies is preferred.
• Strong strategic thinkin