Inside Sales Development Representative

Company Overview

CableTiesAndMore/Ground Pro Mats is a trusted, family-owned e-commerce retailer specializing in safety and electrical supply products through various sales channels. With over 25 years of experience and a catalog of more than 60,000 items, we serve over 200,000 customers across multiple locations. Our core values include quality, reliability, and excellent customer service.

Summary

We are seeking a dynamic Inside Sales Development Representative to join our team in Canada. Based in North York, you will play a vital role in driving sales growth by engaging with customers and providing exceptional service. This position offers an exciting opportunity to contribute to a growing company committed to innovation and customer satisfaction.

Primary Duties & Responsibilities

• Customer Communications & Order Handling
• Manage all inbound customer calls, emails, and live chats for GroundProMats.com.
• Respond promptly and professionally to all inquiries, providing clear and accurate information.
• Assist customers with product selection, quotations, order placement, shipping updates, and post-sale support.
• Sales Conversion & Revenue Growth
• Follow up on quotes and open opportunities to increase quote-to-sale conversion rates.
• Convert inbound leads into paying customers by providing product education, technical details, and alternative recommendations where needed.
• Reduce order cancellations and returns by ensuring customers select the best-fit product for their specific application.
• Reach out to potential customers to introduce our product offerings.
• Technical & Product Knowledge
• Develop and maintain a strong working knowledge of all products offered through GroundProMats.com.
• Confidently communicate product specifications, use cases, and compatibility details.
• Recommend substitutions or alternatives when specific products are unavailable or not ideal for the customer’s requirements.
• Cross-Departmental Collaboration
• Communicate frequently with the Marketing Team to share feedback about recurring customer questions, website issues, or missing product details.
• Support efforts to continually optimize the GroundProMats.com website to improve user experience and reduce redundant support requests.
• Coordinate with the Operations and Logistics Teams to ensure accurate order fulfillment and timely customer communication.
• Outbound Sales Responsibility (IronTread™ Mats)
• Generate outbound sales opportunities specifically for CTAM’s house brand, IronTread™ Ground Protection Mats, through direct outreach or cold calling to potential business customers.
• Maintain records of outbound efforts and report verified sales resulting directly from your outreach.

Performance Expectations

• Maintain a high level of responsiveness and professionalism across all communication channels.
• Achieve and maintain a consistent quote-to-sale conversion rate target as defined by management.
• Demonstrate proactive engagement with customers to ensure satisfaction and prevent unnecessary returns or cancellations.
• Regularly provide feedback and insights to management and marketing regarding trends, customer behavior, and product-related opportunities
• Qualifications & Desired Personality Traits:
• Familiarity with order processing, tracing and expediting, pricing structure
• Loves communicating with customers
• Required Experience/Education:
• High school diploma with a minimum of 1 years’ experience in a customer sales/ service environment.
• Must have an excellent command of the English language. Ability to speak French is consider a good asset
• We offer competitive wages, employer paid Benefits Program and a friendly, welcoming work environment
• Proven time management and organizational skills
• Exceptional communication skills (written & verbal)
• Microsoft Office (Excel, Word, Outlook)
• A strong interest and motivation for building relationships with customers, outstanding interpersonal skills
• Ability to quickly learn and understand details relating to unfamiliar products
• Great telephone manner
• Detail-minded
• Strong problem-solving ability
• Exceptional communication skills (written/verbal)
• Microsoft Office (Excel, Word, Outlook) and QuickBooks Accounting software is an asset
• Ability to speak French is considered a very good asset

Pay: $22.00-$30.00 per hour

Benefits

• Casual dress
• Dental care
• Extended health care
• Flexible schedule
• Life insurance
• On-site parking
• Paid time off

Work Location: In person