Senior Analyst, Marketing Analytics

<div class="content-intro"><p class="c-mrkdwn__pre" style="text-align: left;" data-stringify-type="pre">At Beyond Finance, we've made it our mission to help everyday Americans escape the endless cycle of crippling debt and step into a brighter financial future. Through compassionate, individualized care,<strong> </strong>a culture focused on compliance and ethics, supportive user-centric technology, and customized financial solutions, we've helped over 1 million clients on their path to a brighter future.</p> <p class="c-mrkdwn__pre" style="text-align: left;" data-stringify-type="pre">While we're proud of what we've already accomplished, we're searching for new collaborators to help us get to the next level! If you're looking to join a forward-thinking, rapidly growing organization with helping people as its number one goal, we want to hear from you.</p> <p>&nbsp;</p></div><p><strong>About the Role</strong></p> <p>The Marketing Analytics Sr. Analyst will conduct analyses focused on optimizing and understanding marketing performance, sales effectiveness, client retention, and lifetime customer value. The role will collaborate cross-functionally with marketing, operations, product, sales, business intelligence, and data teams to deliver novel, actionable insights that contribute to meeting company goals.</p> <p>The ideal candidate is a results-driven, strategic thinker who thrives in a dynamic, fast-paced environment. Exceptional candidates will have best-in-class data skills including SQL, Excel, dataset manipulation, and data visualization.</p> <p>A successful Senior Analyst will quickly build a deep understanding of the business and be able to effectively communicate results and present recommendations to stakeholders. The Senior Analyst will be hands-on in analyzing data, developing reports, and driving meaningful change through data-backed recommendations. They are adaptable and can prioritize effectively to deliver impactful results.</p> <p><strong>What You'll Do</strong></p> <ul> <li>Extract, clean, and analyze data to provide actionable insights to improve customer acquisition and retention</li> <li>Liaison between Data, Business Intelligence, Analytics, Operations and Sales to ensure continuous alignment and fulfillment of data needs</li> <li>Conduct deep-dive analyses on major marketing and sales initiatives, operational trends, challenges, and opportunities</li> <li>Build and maintain automated reporting and dashboards to track key metrics</li> <li>Partner with the product and operations teams to design and execute tests</li> <li>Manage multiple projects simultaneously in a fast-paced FinTech/start-up environment, adapting to changing priorities as needed</li> </ul> <p><strong>What We Look For</strong></p> <ul> <li>2+ years professional experience in marketing, product, strategy, or business analytics</li> <li>2+ years professional experience in paid media strategy, measurement, and optimization</li> <li>Experience with experiment design and statistical analysis</li> <li>Best-in-class data and analytical skills</li> <li>Significant experience with data-related best practices and methodologies; experience with relational data models, SQL, etc.</li> <li>A proactive and curious mindset with a strong desire to grow and develop</li> <li>Quick learner; willing to dive in and get their hands dirty</li> <li>Demonstrated ability to prioritize and deliver results in a fast-paced environment</li> <li>Looker experience is a plus</li> </ul> <p>#LI-AW1</p><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p>The base annual salary range is listed below. This role is eligible for additional incentives, including an annual bonus.</p></div><div class="title">Base Salary Range</div><div class="pay-range"><span>$75,000</span><span class="divider">&mdash;</span><span>$119,823 USD</span></div></div></div><div class="content-conclusion"><p><strong>Why Join Us?</strong></p> <p><span style="font-weight: 400;">While you make a difference for others, we’ll work to make a difference for you, providing an uplifting, collaborative work environment and benefits that reflect your value to us. For eligible full-time employees, we offer:</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Considerable employer contributions for health, dental, and vision programs</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Generous PTO, paid holidays, and paid parental leave</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">401(k) matching program</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Merit advancement opportunities</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Career development &amp; training</span></li> </ul> <p><span style="font-weight: 400;">And finally, our team spirit and culture! We</span><span style="font-weight: 400;"> cultivate an environment of community, connection, and belonging across our entire organization.</span></p> <p><span style="font-weight: 400;"><em data-stringify-type="italic">Beyond Finance does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job positions.&nbsp; No fee will be paid to their parties who submit unsolicited candidates directly to Beyond Finance employees or the Beyond Finance HR team.&nbsp; No placement fee will be paid to any third party unless such a request has been made by the Beyond HR team.</em></span></p></div>