Assistant Brand Manager Marketing

Adecco is currently hiring a full-time Assistant Brand Manager to join a Top Tier global consumer goods (CPG/FMCG) company . In this role, you will support the achievement of Profit & Loss targets and help protect market share leadership within the premium confectionery and seasonal category in Canada . You will partner closely with the Senior Brand Manager and cross-functional teams to support brand positioning, execution of marketing initiatives, and financial discipline across A&P and innovation projects.

• Pay Rate:

$40.86 /hour

• Location:

Hybrid Remote & Office

• Schedule:

Monday–Friday | Between 9:00 a.m.–5:00 p.m.

• Job Type:

1 year contract with high possibility of extension

Here’s why you should apply:

• Paid weekly accurate and on time
• Strong health and safety programs
• Medical and dental benefits once qualified
• Free training programs
• New and quicker onboarding process

Main Responsibilities

Marketing Strategic Planning

• Support development of annual brand plans through analysis of market, consumer, and competitive insights
• Assist in preparing volume forecasts and marketing activity roadmaps
• Track A&P spending and support budget reconciliation
• Prepare performance reports and presentations for senior leadership
• Collaborate with global teams to support local execution of strategic initiatives
• Manage day-to-day agency relationships at an executional level

Portfolio Strategy

• Conduct competitive and category analysis to inform brand positioning
• Support execution of innovation and NPD projects from concept through launch (artwork, claims, sell sheets, launch materials)
• Assist in pricing analysis and SKU performance evaluation
• Support portfolio reviews by identifying risks and opportunities

Communication and Media

• Support creative development by drafting briefs and coordinating with agencies
• Assist in localization of global assets for the Canadian market
• Track campaign timelines and ensure cross-functional alignment
• Monitor campaign performance and compile post-campaign analysis
• Coordinate legal and regulatory approvals for advertising

Promotions

• Support localization of promotional initiatives
• Coordinate packaging updates and promotional artwork
• Assist in preparing promotional summaries and effectiveness reviews
• Partner with Legal on contest and activation documentation
• Track campaign performance (sell-in, sell-out) and summarize insights

Business Follow-Up

• Conduct monthly analysis of key KPIs (sell-in/sell-out, penetration, share, distribution)
• Prepare business review decks and dashboards
• Support forecasting inputs (S&OP)
• Assist in P&L tracking by flagging risks and variances
• Act as a liaison across Sales, Supply Chain, Finance, and Global teams

Research

• Support execution of consumer research projects (pre/post testing, packaging, pricing)
• Coordinate with research agencies on timelines and deliverables
• Translate insights into actionable recommendations.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field
• 1–3 years of brand marketing experience within CPG/FMCG or top-tier manufacturing environments (mandatory)
• Experience supporting well-known or premium brands is strongly preferred
• Proven ability to support brand equity building, campaign execution, and agency management
• Strong analytical skills with experience using syndicated data (e.g., Nielsen)
• Solid understanding of P&L and budget tracking
• Knowledge of retail channels including grocery, mass, club, and e-commerce
• Experience in product launches, item setup, and innovation support is an asset
• Strong project management and ability to manage multiple priorities
• Excellent communication, collaboration, and problem-solving skills
• Proficiency in Microsoft Excel, PowerPoint, Word, and Outlook

Are you interested in this position? Apply now! Our dynamic team of recruiters will reach out if you qualify for this role.

At Adecco, our purpose is simple: to make the future work for everyone. We live our values Passion, Collaboration, Inclusion, Courage, and Customers at Heart by fostering a workplace where diversity is celebrated and every voice matters. We encourage applications from individuals of all backgrounds and ident