Hybrid Content Marketing Specialist Role

Become a vital part of Alberta Blue Cross as a Content Marketing Specialist in Edmonton. This hybrid position focuses on creating impactful content that enhances brand presence.In this full-time role, you will drive the content strategy, utilizing your creativity to produce relevant content that meets customer needs and business goals. Your collaboration with marketing, digital, and design teams will be key to shaping engaging narratives that promote brand awareness and lead generation.

Enthusiasm for innovation and storytelling is essential.Key Responsibilities:

• Ideate content goals with design and marketing teams
• Execute integrated content strategies for diverse audiences
• Conduct research and create engaging content across platforms
• Manage approvals and project timelines effectively
• Implement SEO best practices for content optimizationRequirements:
• Bachelor's degree in journalism, communications, or similar
• Minimum three years of content creation experience
• Knowledge of CMS and design tools
• Excellent communication and adaptive skills
• Proven track record in editing and content quality assuranceDrive your content marketing career forward with Alberta Blue Cross.