Social Media Marketing Specialist

Company Description

Xtention is a leading software development company based in India, recognized for its expertise in delivering innovative and high-quality software solutions. Our team comprises highly skilled developers proficient in modern technologies, capable of managing client-specific applications for diverse industries worldwide. Xtention is committed to excellence, tailoring its technical services to meet the unique requirements of global clients. We pride ourselves on fostering innovation and providing exceptional support to ensure client success.

Role Description

This is a full-time, on-site role for a Social Media Marketing Executive, located in Raipur. The Social Media Marketing Executive will be responsible for curating, creating, and managing content across various social media platforms. Daily tasks include crafting and scheduling posts, analyzing engagement metrics, running advertising campaigns, collaborating with internal teams to align marketing strategies, and maintaining the brand voice. Driving audience growth and fostering meaningful connections with the online community are key responsibilities.

Qualifications

• Proficiency in Social Media Management, Social Media Advertising, and Content Creation
• Knowledge of Analytics Tools, Campaign Performance Metrics, and Social Media Trends
• Experience with Marketing Strategy, Branding, and Audience Targeting
• Strong Written Communication, Copywriting, and Visual Content Design Skills
• Ability to work collaboratively with cross-functional teams and adapt to changing trends
• Proven experience in managing successful social media campaigns
• Bachelor’s degree in Marketing, Communications, or a related field
• Familiarity with software development or technology-focused content is a plus