Paid Media Specialist

Company Description

White Bunnie, established in 2013, is a leading web design, development, and digital marketing company with offices in India, Canada, and the USA. Known for its innovative approach, White Bunnie transforms ideas into reality by utilizing a team of skilled web developers and marketing professionals. The company specializes in crafting exceptional digital solutions to help businesses grow and succeed in the competitive online landscape.

Role Description

This is a full-time, on-site role based in Noida for a Paid Media Specialist. The primary responsibilities include creating and managing paid media campaigns, performing media planning and analysis, conducting in-depth research to identify target audiences, and collaborating with cross-functional teams to ensure effective communication. Additional responsibilities involve optimizing marketing strategies to achieve business objectives and utilizing new media platforms to enhance campaign performance.

Qualifications

• Strong skills in Media Planning for creating and managing effective paid media campaigns
• Solid Communication skills to clearly articulate strategies and collaborate with diverse teams
• Proficiency in Marketing and the ability to develop, implement, and analyze marketing strategies
• Knowledge of New Media platforms to enhance campaign reach and engagement
• Capability to conduct thorough Research to understand market trends and target audiences
• Proven ability to work effectively in an on-site team environment
• Bachelor’s degree in Marketing, Communications, or a related field (preferred)
• Experience in the digital marketing field, especially in paid media, is a plus