Do you want to work for a company that is rapidly growing and promotes from within?

Are you ready to be part of a team where your skills are valued, your creativity is encouraged, and your ideas help shape the future of the business?

Triton Canada Inc. is Canada's largest and fastest-growing provider of Criminal Background Checks. For over a decade, Triton has been a leader in pre-employment screening, providing organizations, government agencies, and individuals with access to the fastest and most robust background screening platform in Canada.

As we continue our rapid expansion, we are seeking a talented Digital Marketing & Graphic

Design Specialist who combines strategic marketing expertise with exceptional creative and design skills. This role is ideal for a highly creative marketer who enjoys bringing campaigns to life through compelling visuals, engaging content, and data-driven digital marketing initiatives.

This is an exciting opportunity to join a fast-growing technology company and make a direct impact on our brand, lead generation, and overall growth strategy.

Position Overview

Reporting directly to the VP of Marketing, the Digital Marketing & Graphic Design Specialist will play a key role in the development and execution of Triton's marketing initiatives. This position combines digital marketing, graphic design, and campaign management.

The ideal candidate is both analytical and creative, someone who can design visually compelling assets while also understanding how those assets contribute to lead generation, brand awareness, and revenue growth.

Key Responsibilities

Graphic Design & Brand Development

• Lead the design and production of marketing collateral including:
• Sales sheets
• Brochures
• Whitepapers
• Case studies
• Event materials
• Presentations
• Digital advertisements
• Trade show assets
• Design engaging social media graphics, infographics, banners, email graphics, and promotional materials.
• Create visual concepts that effectively communicate key messaging and value propositions.
• Develop creative assets optimized for digital advertising, website campaigns, email marketing, and social media.

Digital Marketing

• Execute and optimize multi-channel marketing campaigns to drive lead generation and revenue growth.
• Design paid advertising campaigns across LinkedIn, Facebook, Google, and other relevant platforms.
• Develop audience-targeting strategies based on industry, geography, and buyer personas.
• Assist in developing and executing marketing plans supporting new product launches and expansion initiatives.
• Collaborate with sales leadership to create marketing programs that support pipeline generation and customer acquisition.

Content Creation & Social Media

• Design and produce short-form videos, motion graphics, and multimedia content for social platforms.
• Stay current with emerging digital marketing, content, and social media trends.

Analytics & Strategy

• Track, analyze, and report on campaign performance using marketing analytics tools.
• Conduct market research, competitor analysis, and customer insights initiatives.
• Utilize conversion tracking, retargeting, and performance data to improve campaign effectiveness.
• Contribute to the company's long-term marketing strategy and growth initiatives.

Additional Responsibilities

• Support cross-functional marketing projects as required.
• Assist with website updates, landing pages, and digital asset management.
• Other duties as assigned by the VP of Marketing.

Qualifications & Experience

Required

• Degree or diploma in Marketing, Graphic Design, Communications, Business, or a related field.
• 3 years of experience in digital marketing, graphic design, or a similar role.
• Strong portfolio demonstrating professional graphic design and marketing work.
• Advanced proficiency in Adobe Creative Suite:
• Illustrator
• InDesign
• Photoshop
• Premiere Pro
• After Effects (preferred)
• Experience creating both digital and print-ready marketing materials.
• Experience managing LinkedIn and Facebook advertising campaigns.
• Strong understanding of audience targeting, lead generation, and conversion optimization.

Preferred

• Video production and editing experience.
• Motion graphics and animation experience.
• Experience designing for B2