Paid Media Specialist (Google & Meta Ads)
TensorbyteRole Overview
Tensorbyte is hiring a mid-level Paid Media Specialist (Google & Meta Ads). This is a full-time role in Sahibzada Ajit Singh Nagar. posted 4 days ago. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Location: Phase-8B, Mohali (On-site)
Experience - 3 to 4 Years
Employment Type: Full-Time
Shift: Day Shift (6:00 AM – 3:00 PM)
Interview Mode: Face-to-Face
Role Overview
We are seeking a performance-oriented Paid Media Specialist with solid experience in managing Google and social media advertising campaigns. This role requires someone who can independently handle end-to-end campaign execution—from strategy to optimization—while delivering measurable results in lead generation and ROI.
What You’ll Be Doing
- Design, launch, and manage paid campaigns across multiple platforms, including:
- Google Ads (Search, Display, Video, Performance Max)
- Social platforms (Facebook & Instagram Ads)
- Conduct detailed keyword research, audience profiling, and competitor benchmarking
- Continuously monitor and improve campaign performance based on key metrics such as conversions and acquisition cost
- Implement and manage tracking systems using tools like Google Tag Manager, GA4, and Meta Pixel
- Plan and execute remarketing strategies to re-engage potential customers
- Analyze campaign data and prepare actionable performance reports
- Run experiments (A/B testing) on creatives, ad copy, and landing pages to improve results
- Coordinate with design and content teams for high-performing ad creatives
- Manage advertising budgets effectively and scale campaigns based on performance
- Stay informed about platform updates, new features, and advertising policies
What We’re Looking For
- 2–4 years of hands-on experience in paid advertising
- Strong working knowledge of Google Ads and Meta Ads platforms
- Understanding of bidding models such as CPC, CPA, and ROAS-based strategies
- Experience in audience segmentation and funnel-based marketing approaches
- Practical knowledge of:
- Google Analytics (GA4)
- Google Tag Manager
- Conversion tracking setup
- Ability to interpret campaign data and make informed optimization decisions
- Familiarity with landing page performance and conversion improvement techniques
- Clear communication and reporting skills
Good to Have
- Degree in Marketing, Business, or a related discipline
- Experience working with lead generation or service-based businesses
- Google Ads certification
- Exposure to tools like SEMrush, Ahrefs, or similar platforms
- Basic understanding of SEO and conversion rate optimization
Success Metrics
- Cost per Lead (CPL)
- Return on Ad Spend (ROAS)
- Conversion Rate
- Click-Through Rate (CTR)
- Lead quality and consistency
Job Types: Permanent, Full-time
Pay: ₹30,000.00 - ₹45,000.00 per month
Education
- Bachelor's (Preferred)
Experience
- Google Ads / Meta Ads: 3 years (Preferred)
Shift availability:
- Day Shift (Preferred)
Work Location: In person
Frequently Asked Questions
How do I apply for the Paid Media Specialist (Google & Meta Ads) position at Tensorbyte?
Use the Apply button above to submit your application directly to Tensorbyte. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Paid Media Specialist (Google & Meta Ads) position at Tensorbyte located?
This position is based in Sahibzada Ajit Singh Nagar. Tensorbyte has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Paid Media Specialist (Google & Meta Ads) at Tensorbyte earn?
Tensorbyte has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Paid Media Specialist (Google & Meta Ads) role at Tensorbyte posted?
This role was posted on June 4, 2026 (4 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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