Contract Digital Advertising Specialist

Lead digital marketing efforts as a contracted Digital Marketing Specialist. Cover for maternity leave while focusing on campaign performance, lead generation, and SEO strategies. In this role, you'll embrace a hands-on approach to drive qualified leads through paid and organic channels. Your expertise in data analysis and conversion optimization will be key to maximizing advertising efficiency. Collaborating with various teams will ensure successful execution and measurable outcomes. Key Responsibilities:

• Manage and optimize digital advertising campaigns
• Oversee significant monthly ad budgets for ROI
• Improve lead generation efficiency and cost-effectiveness
• Execute A/B tests to refine campaign strategies
• Drive SEO initiatives for enhanced visibility Requirements:
• Proven experience in Meta lead campaigns
• Strong competency in Google Ads
• Track record of managing large advertising budgets
• Knowledge of conversion rate optimization
• Familiarity with AI tools for marketing enhancement Harness your marketing skills to significantly impact lead generation and campaign success during this contract period.