SEM Specialist (Google Ads / E-commerce)

Job Title: SEM Specialist (Google Ads / E-commerce)Location: Stockholm, SwedenEmployment Type: Full-time

Job Summary

We are seeking a results-driven SEM Specialist with hands‑on experience in Google Ads to join a fast‑growing performance marketing agency. This role is ideal for someone passionate about digital advertising and e-commerce growth, with the ability to manage client relationships, execute campaigns, and develop data‑driven strategies.

You will take ownership of a portfolio of e‑commerce clients, driving performance through Search, Shopping, Performance Max, and YouTube campaigns while collaborating with an experienced and high‑performing team.

Key Responsibilities

• Manage Google Ads accounts for e‑commerce and DTC brands on a daily basis.
• Plan, launch, optimize, and scale Search, Shopping, Performance Max, and YouTube campaigns.
• Develop and execute account strategies focused on growth and return on ad spend.
• Build campaigns from scratch and continuously improve performance.
• Monitor product feeds and support feed optimization initiatives.
• Analyze campaign data and identify performance opportunities.
• Prepare reports and present results during client meetings.
• Maintain regular communication with clients through Slack, email, and meetings.
• Collaborate with internal team members to improve client strategies and outcomes.
• Stay updated on Google Ads platform changes, trends, and best practices.

Required Qualifications

• Minimum 1 year of hands‑on experience managing Google Ads campaigns.
• Strong knowledge of Search, Shopping, and Performance Max campaigns.
• Experience working with e‑commerce or DTC brands preferred.
• Understanding of product feeds and feed optimization basics.
• Strategic mindset with strong commercial awareness.
• Fluent in Swedish and English.
• Excellent communication and client management skills.
• Strong analytical skills with the ability to interpret data and make recommendations.
• Self‑motivated with the ability to take ownership of results.

Preferred Qualifications

• Experience with YouTube Ads.
• Previous agency experience managing multiple client accounts.
• Experience using Slack, Asana, Looker Studio, and Google Tag Manager.
• Familiarity with feed management tools such as Channable or DataFeedWatch.
• Knowledge of Google Ads Scripts.

What We Offer

• Hybrid / remote‑friendly working model
• Flexible working hours focused on outcomes rather than fixed schedules
• Opportunity to work with international and high‑growth e‑commerce brands
• Fast‑paced and collaborative team environment
• Strong opportunities for professional growth and career development
• High ownership role with direct impact on client success.

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