Performance Marketing Manager

Elevate player engagement as a Performance Marketing Manager I with Scopely on a remote basis in Canada. Drive game growth by optimizing campaigns across diverse digital channels. As a part of the User Acquisition team, you'll manage performance marketing budgets to enhance profitability.

This role demands strategic execution of mobile campaigns across platforms like Meta, Google, and TikTok while fostering innovative solutions for user acquisition. Your collaboration with product and creative teams will lead to effective lifecycle marketing. Key Responsibilities:

• Manage substantial performance marketing budgets across various channels
• Strategize and optimize mobile campaigns on top platforms
• Negotiate and develop innovative acquisition solutions
• Execute A/B and multivariate testing for results presentation
• Mentor junior staff and raise potential industry issues Requirements:
• Bachelor’s degree in a relevant field
• 3-5 years in media buying or performance marketing
• Strong mobile advertising passion and analytical skills
• Effective communication with cross-functional teams
• Proficient with Excel and understanding of conversion metrics Join Scopely to drive impactful mobile marketing strategies across the gaming landscape.