Job Purpose:

To maximize sales of beauty products and services to customers by providing information, advice, counsel, and instruction, while achieving excellence in sales and customer service.

Principal Responsibilities:

Sales Expectations

• Maximize sales and growth of promotional programs
• Demonstrate a knowledge of sales targets for the week/period
• Identify and individualize customer needs
• Sell through demonstration and education
• Possess a belief that “selling is fun!”
• Promote sales of, and provide information on new or existing cosmetic products and services

Customer Service

• Provide outstanding customer service, consultations, demonstrations, etc (i.e. make-up applications, skin care consultations, and fragrance demonstrations)
• Build customer loyalty through follow up and repeat business
• Resolve customer complaints within guidelines
• Demonstrate knowledge of Beauty Rx or Vendor Client File System, including flat screen computer, product knowledge, and Beauty Rx Client Files
• Utilize the Beauty Rx/Vendor Client File system. Build and maintain an active client file for outstanding customer service and improving sales
• Book appointments for events

Operations

• Exhibit and promote the company’s product and services, and provide information to interested parties
• Prepare displays and set up promotions
• Engage in professional development to ensure product knowledge is current and up to date i.e. IDL, Cosmetic essentials web based training etc.
• Adhere to cosmetic operating standards
• Complete all required sales tracking forms
• Demonstrate a professional image, including clean and complete uniform with name badge, and full make up wearing only cosmetic and fragrance brands that the company sells

General

• Follows all health and safety regulations
• Follows all store policies and procedures
• Follows loss prevention policies and procures to ensure that S.O.Ps are executed in the department
• Act as a subject matter advisor to part-time cosmeticians regarding product knowledge, store procedures, etc.
• Train part-time staff regarding procedures, policies and standards.
• Fulfill other duties as assigned to support Rexall/Pharma Plus Pharmacies Ltd.

Knowledge, skills and experience:

• High School Education required; plus cosmetic product knowledge and sales training
• 2 years cosmetic selling experience
• Ability to provide advice and be a team leader for part-time employees
• Proven experience as a Makeup Artist, Fragrance Specialist and/or Esthetician considered an asset
• Excellent communication, both written and verbal
• Proven consultative skills to provide information, advice and guidance to customers
• Prior experience in merchandising and selling
• Good knowledge of various beauty products and services available
• Customer Service experience
• Work on weekends will be required as needed

Context and Environment:

A fast paced environment that requires dedication to providing outstanding customer service and satisfaction! The jobholder will think independently and make decisions when dealing with customer issues and devise appropriate solutions. Ability to work flexible shifts which may include nights and weekends. Ability to represent the company in ensuring that the vision created by management is carried out in relation to the specific job.

Internal Communications:

• Cosmetic Department Head
• Front Store Manager
• Store Staff

External Communications:

• Customers

Additional Information: