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Marketing Manager - Logistics Solutions

Rehrig Pacific Company
Full Timemid
CAPosted 14 days ago

Job Description

Marketing Manager Logistics Solutions Purpose of Role The Marketing Manager Logistics Solutions is responsible for turning market insight into compelling stories campaigns and experiences that drive demand and accelerate sales This role is not just about strategyit is about bringing strategy to life You will blend analytical thinking with creative execution to ensure our value is not only understood but felt by the market Partnering closely with Sales Category Product Development and the broader Marketing team you will help define how Rehrig Pacific shows upclearly consistently and crediblyacross every customer touchpoint Areas of Accountability Market Insight Positioning & Storytelling Build a deep understanding of Logistics Solutions markets customers and buying behavior Identify the real problems customers are trying to solveand translate them into clear differentiated positioning Turn insights into simple powerful narratives that guide messaging campaigns and sales conversations Continuously refine how we articulate our ecosystem of solutions in a way that resonates across industries Creative Campaign Development & Execution Lead the development of integrated campaigns that combine strong messaging visual storytelling and targeted distribution Partner with internal content and visual teams to bring ideas to life across digital social web and sales channels Balance creativity and performanceensuring campaigns are both engaging and measurable Own campaigns end to end concept build launch optimize scale Sales Enablement That Actually Gets Used Create high impact easy to use tools that help Sales tell better stories and close business faster Translate complex solutions into clear customer value narratives and proof points Partner directly with Sales to test refine and improve messaging based on real customer conversations Ensure consistency across all customer facing materialsfrom pitch decks to case studies Event &

Experience Marketing Work with the Sr Trade Show Manager to design experiencesnot just booths Develop event themes messaging and content that connect to broader campaigns and sales priorities Ensure events create momentum before during and afternot just presence Recommend sponsorships and activations that align with target accounts and demand generation goals Measurement Insights & Optimization Define success metrics across campaigns channels and programs Use data Salesforce ZoomInfo HubSpot to understand whats workingand whats not Continuously optimize campaigns to improve engagement pipeline influence and ROI Bring insight not just reportinghelping the team make better decisions faster Cross Functional Leadership Act as a connector across Marketing Sales Product and Category teams Ensure alignment between what we say what we build and how we sell Contribute to building repeatable scalable marketing processes that improve execution over time What Success Looks Like Clear differentiated positioning that Sales can confidently use Campaigns that generate engagement and influence pipeline Sales teams equipped with tools they actually use in customer conversations Events that drive measurable business impactnot just attendance A stronger more consistent market presence for Logistics Solutions Knowledge Skills and Experience Bachelors degree required 5 years of B2B marketing experience supply chain logistics manufacturing or industrial preferred Proven ability to blend strategy with executionfrom insight to campaign delivery Strong creative instincts paired with a data driven mindset Experience developing messaging campaigns and sales enablement that drive real business outcomes Excellent storytelling skills written verbal and visual Highly collaborative with experience working across Sales Product and leadership teams Strong project management and organizational skills Comfortable operating in a fast paced evolving environment Ability to travel up to 25 Why This Role is Different This is not a manage the plan marketing role This is a role for someone who can Think strategically Create compelling work Use data to improve it And partner with Sales to make it matterThe wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets;

experience and training; licensure and certifications; and other business and organizational needs The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled At Rehrig Pacific compensation decisions are dependent on the facts and circumstances of each case A reasonable estimate of the current range is 100000 125000

About Rehrig Pacific Company

Rehrig Pacific Company logo

Rehrig Pacific Company

rehrigpacific.com

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