Head of Digital Marketing / Online Marketing (m/w/d)
Passport Auto GroupRole Overview
Passport Auto Group is hiring a director-level Head of Digital Marketing / Online Marketing (m/w/d). This is a full-time role in Suitland-Silver Hill. posted last week. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
Marketing Manager – Automotive (Passport Auto Group) Employment Type: Full-Time Passport Auto Group is seeking an experienced
Marketing Manager to lead and elevate our group-wide marketing strategy. This is a senior-level role for a seasoned automotive professional who can drive results, lead a team, and hold partners accountable
. You will oversee a small internal marketing team, coordinate closely with our advertising agency, and work directly with dealership leadership across the group to ensure marketing initiatives translate to measurable sales and service growth
.
Lead, manage, and challenge a team of 3+ marketing professionals Partner closely with our external ad agency to execute and optimize all campaigns Maintain frequent communication with dealership senior managers across all locations Develop and deliver a rolling 30-day marketing calendar for all group initiatives Ensure all campaigns drive traffic, leads, and ROI (sales & service) Oversee brand consistency, promotions, and group-wide campaigns Track performance metrics and report results to executive leadership 8–10+ years automotive marketing experience (required) ~ Proven experience working in or with automotive dealership groups ~ Strong leadership presence with the ability to manage people and influence outcomes ~ Deep understanding of digital marketing, lead generation, and vendor management ~ Competitive salary, 100K +++,
+ performance bonus potential. Health, dental, and vision benefits Paid time off and holidays Opportunity to lead marketing for a top-performing dealership group Work Structure Full-Time (in-office presence expected for collaboration and leadership) Why This Role Matters We are looking for someone who will own the outcome
, bring structure to our marketing efforts, and push both internal teams and external partners to perform at a higher level.
Frequently Asked Questions
How do I apply for the Head of Digital Marketing / Online Marketing (m/w/d) position at Passport Auto Group?
Use the Apply button above to submit your application directly to Passport Auto Group. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the Head of Digital Marketing / Online Marketing (m/w/d) position at Passport Auto Group located?
This position is based in Suitland-Silver Hill. Passport Auto Group has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a Head of Digital Marketing / Online Marketing (m/w/d) at Passport Auto Group earn?
Passport Auto Group has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the Head of Digital Marketing / Online Marketing (m/w/d) role at Passport Auto Group posted?
This role was posted on May 26, 2026 (13 days ago). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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