Marketing Automation Expert at Lansweeper

Join Lansweeper as a Marketing Automation Specialist and drive campaign precision in a hybrid work model. Your expertise in Marketing Cloud Account Engagement and Salesforce will be key to boosting our revenue through data-driven strategies.

As a hands-on Marketing Automation Specialist, you will utilize your skills in Pardot and Salesforce CRM to ensure flawless execution of campaigns. Your focus will be on enhancing lead routing and tracking accuracy while supporting the marketing team to generate a qualified pipeline. You will also be managing data integrity across platforms and improving process efficiencies to support ongoing growth.

Key Responsibilities:

• Build and launch email campaigns and landing pages in Pardot
• Manage event lead imports and campaign associations in Salesforce
• Maintain campaign data hygiene and perform audits
• Collaborate with Campaign Managers on B2B marketing initiatives
• Troubleshoot and resolve Salesforce-Pardot sync issues

Requirements

• 2+ years in B2B marketing automation or campaign operations
• Proficient in Marketing Cloud Account Engagement and Salesforce CRM
• Familiar with UTM tracking and data management
• Strong organizational and communication skills
• Proactive mindset with a focus on continuous improvement

Make a meaningful impact on Lansweeper's marketing automation efforts while enabling growth through your skills.