Resort General Manager

Title: General Manager

Location: Prince Edward County, Ontario

Reports To: Investors / Company VP

Position Type: Full-Time, Permanent

Position Overview

Located in one of Ontario’s most sought-after and rapidly growing travel destinations, our resort in Prince Edward County offers a rare opportunity for a visionary leader to redefine and elevate a hospitality property. With its scenic lakefront, renowned food and wine culture, and vibrant community, the County attracts guests seeking authentic, high-quality experiences.

We are seeking a dynamic and experienced General Manager to lead the next chapter of this resort’s evolution. This role goes beyond day-to-day operations - it requires a strategic operator who can assess the property’s current state, identify its full potential, and execute a clear plan to transform it into a premier destination.

This includes guiding operational improvements, leading cultural change, and playing a key role in upcoming renovations and long-term repositioning. The successful candidate will be energized by both the challenge and opportunity: to build a memorable guest experience today while shaping a stronger, more competitive resort for the future.

The General Manager will oversee all aspects of the resort’s operations, ensuring exceptional guest experiences, strong financial performance, and the successful execution of capital improvements and strategic initiatives.

Key ResponsibilitiesStrategic Leadership & Property Transformation

• Conduct a comprehensive assessment of current operations, guest experience, and physical assets to identify opportunities for improvement and growth.
• Develop and execute a clear strategic plan to reposition and elevate the resort within the Prince Edward County market.
• Lead and support renovation initiatives, working closely with ownership, designers, and contractors to enhance facilities while minimizing operational disruption.
• Champion a culture of accountability, service excellence, and continuous improvement across all departments.

Operations Management

• Oversee all day-to-day operations, including guest services, housekeeping, maintenance, food & beverage, and recreational offerings.
• Ensure all facilities are maintained to high standards through proactive inspections and maintenance planning.
• Optimize operational systems, workflows, and service delivery to improve efficiency and consistency.
• Manage staffing levels, recruitment, scheduling, and performance to align with business needs.

Guest Experience & Brand Development

• Redefine and elevate the guest experience to create a distinctive, memorable, and repeatable stay.
• Implement service standards and programming that reflect the character and expectations of the Prince Edward County market.
• Address guest feedback and concerns with professionalism and urgency, using insights to drive improvements.
• Introduce unique experiences (e.g., curated events, culinary programming, wellness offerings) that differentiate the property.

Financial & Business Performance

• Develop and manage annual budgets, forecasts, and financial plans aligned with ownership goals.
• Monitor performance metrics and implement corrective actions to improve profitability and efficiency.
• Identify revenue growth opportunities, cost controls, and operational efficiencies.
• Provide regular, transparent reporting to investors and senior leadership.

Marketing & Revenue Growth

• Collaborate on repositioning the resort’s brand and market presence.
• Support and guide marketing strategies to drive occupancy, increase visibility, and strengthen reputation.
• Build relationships with corporate clients, event planners, and tourism partners.
• Develop compelling packages and promotions aligned with both peak and off-peak seasons.

Leadership, Culture & Team Development

• Build, lead, and inspire a high-performing team aligned with the resort’s vision and values.
• Establish clear expectations, accountability structures, and performance standards across all departments.
• Provide ongoing coaching, training, and development to elevate team capability and engagement.
• Lead through change with transparency, consistency, and strong communication.

Safety, Compliance & Risk Management

• Ensure full compliance with all health, safety, fire, and environmental regulations.
• Oversee implementation of safety procedures and emergency protocols.
• Maintain up-to-date knowledge of industry standards and best practices.

Community & Stakeholder Engagement

• Build strong relationships with local businesses, wineries, tourism partners, and vendors.
• Position the resort as an active and valued part of the Prince Edward County community.
• Manage vendor relationships and contracts to ensure quality, reliability, and cost-effectiveness.

Qualifications

Education

Bachelor’s degree in Hospitality Management, Business Administration, or a related field (or equivalent experience).

Experience

• Minimum 5–7 years in a senior leadership role within hospitality (resort, boutique hotel, or lifestyle property preferred).
• Proven track record of improving operations, guest experience, and financial performance.
• Experience leading property repositioning, renovations, or operational turnarounds is strongly preferred.

Skills

• Strong leadership and change management capabilities
• Strategic thinking with hands-on operational execution
• Excellent communication, interpersonal, and problem-solving skills
• Financial acumen including budgeting, forecasting, and cost control
• Experience with hospitality systems (PMS, POS, housekeeping platforms)
• Ability to manage multiple priorities in a dynamic, evolving environment

Personal Attributes

• Visionary yet practical—able to see potential and execute on it
• Resilient and adaptable, with a proactive approach to challenges
• Guest-focused mindset with a passion for creating exceptional experiences
• Strong sense of ownership and accountability
• Comfortable leading through ambiguity and change
• Deep appreciation for hospitality, community, and place-making

Working Conditions

• Full-time position with on-call responsibilities
• Evening, weekend, and holiday availability required

Benefits

• Competitive salary and benefits package, based on experience
• Relocation support: Temporary accommodation may be provided for up to the first 3 months for candidates relocating to Prince Edward County

Application Instructions

To apply, please submit your resume and a cover letter outlining your experience in leading operational excellence, property transformation, or hospitality growth initiatives, and why you are a strong fit for this role.

We are committed to an inclusive, barrier-free selection process and work environment, in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). Alternatively, you can submit your application to BayviewHR@bayviewwildwood.com

If contacted for an employment opportunity, please advise if you require accommodation at any stage of the recruitment process.

Job Types: Full-time, Permanent

Pay: $88,000.00-$110,000.00 per year

Benefits

• Dental care
• Discounted or free food
• Extended health care
• On-site parking
• Paid time off
• RRSP match
• Vision care

Flexible language requirement:

• French not required

Ability to commute/relocate:

• Prince Edward, ON: reliably commute or plan to relocate before starting work (preferred)

Experience

• Hospitality: 4 years (preferred)

Licence/Certification:

• Driving Licence (required)

Work Location: In person