Growth and Branding Manager

Growth & Branding Manager For Marketing Agency – Growbi

About Us

Growbi is a performance-driven marketing agency specializing in lead generation for high-ticket industries like MedSpas and Home Services. We focus on what actually matters: leads, conversions, and revenue not vanity metrics.

As we expand into new verticals, we’re looking to build a strong personal brand and inbound engine that consistently brings in high-quality clients.

Role Overview

We’re looking for a

Growth & Branding Manager

who can take ownership of Growbi’s online presence and turn it into a lead-generating machine. This is not just a content role. This is a

revenue-impact role

.

You’ll be responsible for building authority, managing our brand reputation, driving inbound leads, and supporting growth initiatives across multiple channels.

Key Responsibilities:

1. Branding & Content

• Build and execute Growbi’s brand across platforms (Instagram, LinkedIn, etc.)
• Create and manage content focused on:
• Lead generation strategies
• Case studies & results
• Industry insights (ads, CPL, conversions, etc.)
• Work with the creative team to repurpose content into reels, posts, and short-form videos

2. Online Reputation Management

• Monitor and manage Growbi’s online presence
• Handle reviews, comments, and brand perception
• Ensure consistent brand positioning across platforms
• Identify and research potential clients in new verticals (Home Services, etc.)
• Support outbound efforts with data and insights

3. Paid Ads (Internal)

• Run and optimize Meta/Google ads for inbound lead generation
• Test creatives, hooks, and funnels
• Track CPL, conversion rates, and ROI

4. SEO & Organic Growth

• Improve website visibility through SEO
• Optimize landing pages and blog content
• Identify keyword opportunities in agency + niche markets
• Help build lead lists and targeting strategies

5. Website & Funnel Support

• Handle small website updates (Lovable/Webflow/WordPress level tasks)
• Improve landing pages for better conversion rates
• Work on CRO (conversion rate optimization)

What We’re Looking For

• Strong understanding of

performance marketing (Meta + Google Ads)

• Experience with

content strategy & personal branding

• Basic knowledge of

SEO & website optimization

• Ability to think in terms of

leads, CPL, and revenue

• Comfortable working in a fast-paced agency environment

Bonus: Experience with CRM tools, analytics, or automation (Zapier, etc.)

What Makes This Role Different

• Direct impact on agency growth (not just execution)
• Work closely with founders and strategy team
• Opportunity to build a brand from the ground up
• High ownership + high learning environment

How to Apply

Send your application with

• Portfolio or past work (content, ads, SEO, etc.)
• Case studies or results you’ve generated
• A short note on how you would grow Growbi’s brand

Thanks!