Senior SEO Expert for International Art Gallery – Custom PHP Platform

We are looking for a highly experienced SEO Strategist to scale the organic visibility of Art Deluxe Paris an international gallery specializing in high-end contemporary art and limited editions.

Our website is built on a Custom PHP framework.

We need someone who is comfortable working outside the "plugin environment" (like Shopify or WordPress) and can provide technical specifications for manual implementation or work directly with our developers.

Key Objectives:

International Reach:

Enhance our ranking in key markets (US, UK, EU, and Middle East).

Technical SEO for Custom

PHP:

Conduct a deep audit of our custom architecture, ensuring clean URL structures, proper canonical tags, and schema markup (Product & Image) for a non-standard CMS.

High-End Keyword Targeting:

Identify search terms used by serious art collectors, interior designers, and luxury buyers.

Image Optimization for Art:

Balance the need for high-resolution visual impact with Core Web Vitals and Image SEO best practices.

Authority Building (E-E-A-T): Develop a backlink and content strategy that positions Art Deluxe Paris as a global leader in the art market.

Requirements

Proven E-commerce Success: 5+ years in SEO with a focus on luxury goods or high-ticket items.

Technical Literacy:

Ability to read/understand PHP/HTML to identify SEO roadblocks within a custom-coded environment.

Data Mastery:

Advanced use of GA4, Search Console, and Ahrefs/Semrush.

Fluent English:

Excellent communication skills for an international collaboration.

How to Apply

Please start your application with the word "PARIS".

Have you worked with custom-built PHP websites before? Briefly explain the technical challenges you faced.

Provide a link or case study of a site where you significantly increased organic sales for a luxury or niche brand.

What is the first thing you would audit on an image-heavy art site like ours?

Contract duration of 1 to 3 months.

Mandatory skills:

PHP, On-Page SEO, Off-Page SEO, Content SEO, SEO Keyword Research, SEO Performance, SEO Strategy, Art & Design, Google Analytics, Ahrefs