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Strategic Public Relations Expert

EY
Full Timemid
CAPosted 4 days ago

Job Description

Take the lead as EY Canada's Public Relations Leader, where creativity meets strategy to enhance media outreach. Guide a talented team to achieve impactful communications and engagement.

In this pivotal leadership role, you will drive PR initiatives that align with EY Canada's broader marketing strategies. Collaborating with cross-functional teams, you will generate compelling stories while managing media relationships effectively. Your strategic mindset will help to shape the communication objectives across diverse sectors.

Key Responsibilities:

  • Lead PR initiatives aligned with national business goals
  • Oversee budget and agency resources for effective campaigns
  • Mentor and develop PR specialists in the team
  • Craft and refine press releases and key messages
  • Anticipate media opportunities through market analysis

Requirements

  • Degree in communications or journalism-related field
  • Minimum of 7-10 years’ experience in PR
  • Strong understanding of the Canadian media landscape
  • Proven track record in crisis management
  • Effective communication and presentation skills

Utilize your expertise to enhance EY Canada's media presence and drive strategic engagement.

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