Job Description
⚠️ Quick clarification: This is a graphic design role. You'll design ad creatives, social graphics, brand assets—all the visual stuff e-commerce brands need. The AI part? That's just using smart tools to work faster and produce more without losing quality.
This role is for you if you –
- You're a designer with 2+ years of real experience
- You've dabbled with AI tools or you're curious about them
- You understand what makes e-commerce visuals work (not just what looks nice)
- You're comfortable jumping between Photoshop, Illustrator, Figma
- You know the difference between a brand asset and a performance ad
- You can handle high-volume production without sacrificing quality
What you'll actually be designing:
✨ Ad creatives for Meta & Google (static, carousel, video)
✨ Social media graphics (posts, stories, reels thumbnails)
✨ Product images & lifestyle mockups
✨ Brand assets (logos, templates, guidelines when needed)
✨ Landing page graphics & website visuals
✨ Email headers, banners, promotional graphics
✨ Whatever else our DTC clients need to sell online
What a typical week looks like:
- Monday morning: You get briefs for 3 different brands. One needs ad creatives, one needs social content, one needs product mockups.
- You start designing. Traditional tools for the main work, AI tools where they speed things up—removing backgrounds, generating variations, creating mockups, whatever saves time.
- Mid-week: The media buyer tells you Ad Set A is crushing it but Ad Set B is flopping. You iterate on the concepts that aren't working.
- Thursday: Client feedback comes in. Some approvals, some changes. You adjust and keep moving.
- Friday: You're wrapping up the week's designs and planning what's coming next week.
- It's not glamorous. It's practical, it's fast-paced, but you get to see what actually works in the real world.
Who actually fits here:
- You've been designing for at least 2 years. Agency, freelance, startup, whatever—just show us your work.
- Your portfolio has design work that was actually used for something. Real brands, real projects.
- You're open to using AI tools. Maybe you're already using them, maybe you're just starting—either way, you see the value.
- You can handle high-volume production. We're talking multiple creatives daily. AI helps with this, but you still need to be fast and efficient.
- You get that e-commerce design is different from other design work. It's about selling, not just looking cool.
- You're comfortable working remotely and managing your own schedule. No one's going to micromanage you, but deadlines are real.
Why this probably won't work:
- If you hate AI and refuse to even try it, we're not aligned.
- If you need three days to perfect one design, the pace here will stress you out.
- If you only want to do "big brand campaigns" and e-commerce feels beneath you, this isn't it.
- If you take design feedback personally instead of seeing it as iteration, you'll struggle.
- If you need constant direction and can't make decisions on your own, remote work will be tough.
Why this might be perfect:
- You'll work on real brands that are actually selling products. Your designs matter.
- You get instant feedback from performance data—you'll see what works and what doesn't.
- You'll learn to use AI to work smarter, not just harder.
- You'll get variety. Not the same thing every day. Different brands, different needs, different challenges.
- You're accountable for results, but you also get freedom in how you get there.
- We're growing. If you're good and want to grow, there's room here.
What we actually care about:
- Can you produce quality work consistently at volume?
- Are your designs helping brands sell? (Better CTR, more engagement, higher conversions?)
- Can you move fast when needed without everything falling apart?
- Do you understand when to use AI and when to do it the traditional way?
- Can you handle feedback and iterate without getting stuck?
- That's it. Pretty straightforward.
What we're NOT looking for:
- We don't need an AI specialist who can't actually design.
- We don't need a traditional designer who refuses to adapt.
- We don't need someone who's "still figuring out the basics."
- We don't need a designer who only wants to work on one perfect portfolio piece per month.
- We need someone who's already solid at design and wants to level up with better tools and processes.
The honest truth:
- This isn't a job where y
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