Social Media Marketing Specialist

Company Description

AdEngage is a leading Digital Advertising and Marketing agency that specializes in helping brands grow in the ever-evolving digital landscape driven by mobile devices, wireless connectivity, and social media. Our innovative services include Advanced Digital Marketing, Web, App & E-commerce Development, and Creative, Video Production & Motion Graphics. We empower businesses across industries to adapt to transforming business models and seize new growth opportunities.

Join us to be part of a dynamic team shaping impactful digital experiences. Explore more on www.adengage.in.

Role Description

This is a full-time, on-site role based in Thane for a Social Media Marketing Specialist. The candidate will be responsible for planning and executing social media strategies, creating engaging social media content, managing social accounts, and analyzing performance metrics. Additionally, the role involves staying up-to-date with digital marketing trends, driving online brand presence, and collaborating with cross-functional teams to support overall marketing goals.

Qualifications

• Proven expertise in Social Media Marketing and Digital Marketing strategies.
• Strong skills in Social Media Content Creation with a focus on platform-specific trends and audience engagement.
• Knowledge or background in Marketing principles and campaign management.
• Effective Communication skills for engaging with teams and external stakeholders.
• Ability to analyze data and generate actionable insights to optimize performance.
• Familiarity with social media platforms, tools, and analytics software.
• Creative mindset and ability to think out of the box.
• Relevant certifications or a degree in Marketing, Communications, or a related field is an added advantage.