PPC Strategist

A company is looking for a PPC Strategist who will manage paid media campaigns from strategy through execution. Key Responsibilities Develop and manage paid advertising campaigns across various platforms including Google Ads, Microsoft Ads, Meta, and LinkedIn Optimize campaigns for conversions, CTR, ROAS, and cost efficiency through ongoing testing and data analysis Build and deliver client-facing performance reports with actionable insights while maintaining strong client relationships Required Qualifications 3+ years of hands-on experience managing PPC campaigns for small-to-mid-sized businesses Proven experience in a client-facing role with the ability to communicate PPC performance to non-technical stakeholders Strong copywriting skills with the ability to create effective ad copy Proficiency in conversion tracking, audience segmentation, and retargeting strategies Must be located within the continental United States and authorized to work in the U.S. without employer sponsorship