PPC Specialist – Jewellery eCommerce
DAR JEWELLERY PRIVATE LIMITEDRole Overview
DAR JEWELLERY PRIVATE LIMITED is hiring a mid-level PPC Specialist – Jewellery eCommerce. This is a full-time role in Tamil Nadu. Part of DAR JEWELLERY PRIVATE LIMITED's Paid Search hiring, posted today. applications are still in the early window, before most candidates have applied. Full responsibilities, required qualifications, and the apply link are listed in the description below.
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Job Description
PPC Specialist – Gold & Diamond Jewellery (eCommerce & Retail)
We are looking for a highly performance-driven PPC Specialist to manage and scale paid advertising campaigns for our Gold, Diamond, Silver, Bridal, and Luxury Jewellery business across online and showroom channels.
The ideal candidate should have hands-on experience in Google Ads, Meta Ads, YouTube Ads, Shopping Ads, WhatsApp lead campaigns, and local showroom promotion campaigns. The candidate must understand luxury consumer behavior and be capable of generating high-quality leads, website sales, showroom walk-ins, and strong ROAS.
Key ResponsibilitiesPaid Advertising Management
- Plan, execute, and optimize PPC campaigns across:
- Google Ads
- Meta Ads (Facebook & Instagram)
- YouTube Ads
- Google Shopping Ads
- Performance Max Campaigns
- Remarketing Campaigns
Jewellery Campaign Strategy
- Run campaigns for:
- Gold Jewellery
- Diamond Jewellery
- Bridal Collections
- Daily Wear Jewellery
- Gold Coins
- Silver Articles & Jewellery
- Festive & Wedding Collections
Lead & Walk-in Generation
- Generate:
- Website conversions
- WhatsApp enquiries
- Store walk-ins
- Video call appointments
- Catalogue enquiries
- Appointment bookings
Performance Optimization
- Monitor and optimize:
- ROAS
- CPL
- CPC
- CTR
- Conversion Rate
- Store visit conversions
- Improve ad performance through:
- A/B testing
- Audience segmentation
- Creative optimization
- Landing page optimization
Tracking & Analytics
- Setup and manage:
- GA4
- Google Tag Manager
- Meta Pixel
- Conversion API
- UTM tracking
- Microsoft Clarity
- Enhanced Ecommerce Tracking
- Track:
- Online sales
- Walk-ins from ads
- Phone calls
- WhatsApp conversions
- CRM lead quality
Audience & Remarketing
- Create and manage:
- Retargeting campaigns
- Lookalike audiences
- High-intent jewellery buyers
- Wedding & bridal audiences
- Regional targeting campaigns
Reporting
- Generate daily, weekly, and monthly reports on:
- Sales
- Leads
- ROAS
- Campaign performance
- Audience insights
- Budget utilization
Market & Competitor Analysis
- Analyze competitor jewellery brands and campaigns.
- Stay updated with:
- Jewellery trends
- Wedding season demand
- Gold rate impact on campaigns
- Digital advertising trends
Required Skills & Qualifications
- 2–5 years of PPC experience.
- Experience in Jewellery, Luxury Retail, Fashion, or eCommerce is preferred.
- Strong expertise in:
- Google Ads
- Meta Ads
- GA4
- GTM
- Google Merchant Center
- YouTube Ads
- Performance Marketing
- Knowledge of:
- Ecommerce funnels
- Landing page optimization
- Conversion tracking
- CRM integration
- Attribution models
- Strong analytical and reporting skills.
- Experience handling high-budget campaigns is an advantage.
- Google Ads Certifications preferred.
Key KPIs
- ROAS Improvement
- Increase in Store Walk-ins
- Increase in Qualified Leads
- Website Sales Growth
- WhatsApp Enquiry Growth
- Lower Cost Per Lead
- Higher Conversion Rate
- Brand Reach & Awareness
- Customer Retargeting Performance
Preferred Candidate ProfileWe are looking for someone who is:
- Performance-oriented
- Creative and analytical
- Passionate about luxury branding
- Fast in optimization and decision-making
- Experienced in scaling profitable campaigns
- Strong in communication and teamwork
- Updated with latest PPC trends and AI advertising tools
Bonus Skills
- Experience in Jewellery Industry
- Shopify / WooCommerce knowledge
- Experience with catalog ads
- Video campaign optimization
- Influencer campaign coordination
- CRM & lead nurturing understanding
Pay: Up to ₹35,000.00 per month
Work Location: In person
Frequently Asked Questions
How do I apply for the PPC Specialist – Jewellery eCommerce position at DAR JEWELLERY PRIVATE LIMITED?
Use the Apply button above to submit your application directly to DAR JEWELLERY PRIVATE LIMITED. Most applications take less than 5 minutes if your resume and contact details are ready, and you'll be routed to the employer's official application system to finish.
Where is the PPC Specialist – Jewellery eCommerce position at DAR JEWELLERY PRIVATE LIMITED located?
This position is based in Tamil Nadu. DAR JEWELLERY PRIVATE LIMITED has not indicated remote or hybrid options for this role, so candidates should plan for on-site work.
What does a PPC Specialist – Jewellery eCommerce at DAR JEWELLERY PRIVATE LIMITED earn?
DAR JEWELLERY PRIVATE LIMITED has not disclosed a salary range in this posting. Many employers share specifics later in the interview process; you can also ask during a recruiter screen if compensation transparency is important to you.
When was the PPC Specialist – Jewellery eCommerce role at DAR JEWELLERY PRIVATE LIMITED posted?
This role was posted on June 9, 2026 (today). It's still listed as actively hiring; we re-confirm openings against the source system multiple times per day and remove closed roles.
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