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Senior Analyst for Digital Marketing

Agoda
Full Timesenior
CAPosted 4 days ago

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PythonRSQL

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Job Description

Take your analytical skills to Agoda in Bangkok as a Senior Analyst specializing in digital marketing. Drive data optimization and strategy across multiple platforms worldwide. Agoda is on the lookout for a Senior Analyst to optimize search and display marketing campaigns through data experiments.

You will perform modeling and statistical analysis using tools like SAS, R, and SQL. This role emphasizes collaboration and innovation, pushing the boundaries of marketing effectiveness. Key Responsibilities:

  • Test and optimize Google, Bing, and other search engine campaigns
  • Analyze social media advertising on platforms like Facebook and Instagram
  • Create data models to enhance marketing strategies
  • Design dashboards to support account managers
  • Continuously adapt to new features and campaign structures Requirements:
  • Bachelor's Degree in computer science or related field
  • Strong English language skills for effective communication
  • Experience with analytical software like Tableau or Python
  • Proficient in Excel for data management
  • Demonstrated intellectual curiosity and analysis skills Leverage your analytical expertise to make a significant impact at Agoda in Bangkok.

About Agoda

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